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Consumer Product Sales Lead Analyst

CitiIrving, TX
Hybrid

About The Position

The Consumer Product Sales Lead Analyst at Citibank, N.A. will be responsible for leading and overseeing relationships with key national brands and partners to develop strategic partnerships. This role involves managing daily business operations, tactical planning, and maintaining ongoing communication with cross-functional teams. The analyst will drive brainstorming sessions, execute campaigns, enhance platform functionalities, refine marketing strategies, and resolve operational challenges. A core responsibility is to spearhead efforts to secure new strategic partnerships and collaborate with internal stakeholders to define and execute strategic goals. The position also entails leading the planning and development of rewards and cards programs, ensuring seamless execution from concept through launch, and integrating innovative technological solutions and digital enhancements to drive program growth and improve customer experience. The analyst will collaborate with internal teams and external partners to define enhancements and drive innovation within established project timelines. Monitoring and analyzing customer behavior and experience to identify opportunities for program growth and operational improvements is crucial. This includes maintaining a comprehensive database for tracking program performance and operational metrics, developing actionable insights for enhancing customer engagement and increasing redemption opportunities, and providing strategic recommendations for future growth initiatives and marketing campaigns. The role also involves monitoring the financial performance and profitability of the rewards and cards program to ensure alignment with organizational goals and conducting in-depth data analysis to assess program profitability. A telecommuting/hybrid work schedule may be permitted within a commutable distance from the worksite.

Requirements

  • Master’s degree, or foreign equivalent, in Business Administration, Engineering Management, or related field and 3 years of experience as a Product Manager, Product Developer, Project Manager, Management Associate or related position developing digital transformation and customer experience using Adobe Analytics, Qualtrics, and Figma.
  • Alternatively, Bachelor’s degree in Business Administration, Engineering Management, or related field and 5 years of progressive post-baccalaureate experience in the stated fields.
  • Full span of experience must include: Conducting product strategy and roadmap development.
  • Full span of experience must include: SharePoint.
  • Full span of experience must include: Strategic data analysis and performance optimization using Tableau.
  • 2 years of experience must include: Working within a global financial services institution.
  • 2 years of experience must include: Jira and Confluence.

Responsibilities

  • Lead and oversee relationships with multiple key national brands and partners for strategic partnership development.
  • Responsible for daily business operations, tactical planning, and ongoing communication with cross-functional teams.
  • Drive brainstorming sessions, execute campaigns, enhance platform functionalities, refine marketing strategies, and resolve operational challenges.
  • Spearhead efforts to secure new strategic partnerships while collaborating with internal stakeholders to define and execute on strategic goals.
  • Spearhead the planning and development of the rewards and cards program, ensuring seamless execution from concept through launch.
  • Lead the integration of innovative technological solutions and digital enhancements to drive program growth and improve customer experience.
  • Collaborate with internal teams and external partners to define enhancements and drive innovation within established project timelines and priorities.
  • Monitor and analyze customers behavior and experience to identify opportunities for program growth and operational improvements.
  • Maintain a comprehensive database tracking program performance and operational metrics and develop actionable insights for enhancing customer engagement and increasing redemption opportunities.
  • Provide strategic recommendations for future growth initiatives and marketing campaigns.
  • Monitor the ongoing financial performance and program profitability of the rewards and cards program to ensure alignment with organizational goals, providing a seamless customer experience while implementing new functionalities to enhance customers Experience.
  • Conduct in-depth data analysis to assess program profitability, providing actionable recommendations to drive continued growth and operational success.

Benefits

  • discretionary and formulaic incentive and retention awards
  • medical coverage
  • dental coverage
  • vision coverage
  • 401(k)
  • life insurance
  • accident insurance
  • disability insurance
  • wellness programs
  • paid time off packages (including planned time off (vacation) and unplanned time off (sick leave))
  • paid holidays

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What This Job Offers

Job Type

Full-time

Career Level

Senior

Number of Employees

5,001-10,000 employees

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