Growth Marketing Specialist

The job overview for this position is that SurveyMonkey is seeking a highly motivated Growth Marketing Specialist to join their team and support their efforts to fuel bookings for their Surveys Self-Serve business and Pipeline for their Sales-Assisted business. The role involves executing and optimizing Paid Marketing campaigns, collaborating with cross-functional teams, and using data-driven decision-making to analyze campaign effectiveness. The ideal candidate has previous SaaS experience, strong communication skills, and a passion for learning new technologies.

• Understand pipeline/bookings targets & attainment and support marketing's role in reaching those goals.
• Support the execution and optimization of Paid Marketing campaigns to grow our global businesses; driving new paid bookings, leads, pipeline, and revenue.
• Assist in the planning, creation, and implementation of content, personalization, segmentation, and A/B testing of various Paid Marketing campaigns to effectively engage target personas.
• Use data-driven decision-making to interpret data, extract valuable insights, recommend actionable improvements, and report on key performance trends to analyze campaign effectiveness.
• Update ongoing reporting and deliver weekly, monthly, and quarterly performance updates and insights.
• Collaborate with cross-functional teams, including Brand, PMM, and Demand Generation, Creative, and Web teams to ensure consistent brand messaging, alignment with business objectives, and improve marketing results.
• First-hand experience building and supporting Paid Marketing campaigns for a SaaS company.
• 2-5 years of experience in one or more of the following channels: Paid Search, Programmatic, Paid Social, Direct Buys, Affiliate Marketing.
• Up-to-date on the latest trends and technologies in paid media marketing.
• Strategic and innovative, with excellent analytical abilities and proven success in executing data-driven paid media marketing plans.
• A passion for learning new technologies, contributing to broader team success, and a self-starter mentality.
• A team player and self-starter that is comfortable working in a fast-paced environment, taking initiative with limited resources, and making data-driven decisions.

• First hand experience building and supporting Paid Marketing campaigns for a SaaS company
• 2-5 years of experience in one or more of the following channels: Paid Search, Programmatic, Paid Social, Direct Buys, Affiliate Marketing
• Up-to-date on the latest trends and technologies in paid media marketing
• Strategic and innovative, with excellent analytical abilities and proven success in executing data-driven paid media marketing plans
• A passion for learning new technologies, contributing to broader team success, and a self-starter mentality
• A team player and self-starter that is comfortable working in a fast-paced environment, taking initiative with limited resources, and making data driven decisions.

• Competitive base pay ranging from $65,535/year to $88,665/year
• Bonuses and commissions may be offered as part of the total compensation package
• Medical, dental, vision, life, and disability insurance
• 401(k) retirement plan
• Flexible spending and health savings account
• Paid holidays
• Paid time off
• Employee assistance program
• Inclusive workplace with a focus on diversity and inclusion
• Forward-looking benefits policies
• Employee programs and culture initiatives
• Choice Model for flexible work arrangements
• Equal opportunity employer
• Accommodations available for applicants with disabilities