Global Partner Marketing Manager
Bynder
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Posted:
July 31, 2023
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Hybrid
About the position
The job overview for this role is that the Global Partner Marketing Manager will be responsible for developing and implementing comprehensive partner marketing strategies and programs to support joint go-to-market initiatives and drive business growth. They will work closely with the sales team to identify partner marketing opportunities and align marketing efforts to support sales objectives. The manager will also create and maintain strong relationships with strategic partners and collaborate with them to oversee the creation of co-marketing content. Additionally, they will measure and analyze the performance of partner marketing programs and stay up-to-date with industry trends and changes in the SaaS market to incorporate relevant insights into partner marketing strategies.
Responsibilities
- Develop and implement comprehensive partner marketing strategies and programs to support joint go-to-market initiatives and drive business growth.
- Work closely with the sales team to identify partner marketing opportunities and align marketing efforts to support sales objectives.
- Create and maintain strong relationships with strategic partners, acting as the main point of contact for all marketing-related activities.
- Collaborate with key partners to oversee creation of co-marketing content, including webinars, live event speaking sessions, and customer videos/case studies.
- Measure and analyze the performance of partner marketing programs, providing regular reports and insights to stakeholders.
- Stay up-to-date with industry trends, partner landscapes, and changes in the SaaS market, and incorporate relevant insights into partner marketing strategies.
Requirements
- Bachelor's degree in marketing, business, or a related field. MBA is a plus.
- 7-10 years of experience in channel marketing, demand generation marketing, or a similar role within the SaaS industry.
- Proven track record of developing and executing successful demand generation campaigns.
Benefits
- Competitive compensation
- 401(k) - dollar for dollar match up to 6%
- 100% Company-paid medical, dental, vision, and life coverage for you and your family
- Unlimited vacation policy
- Room to advance in a high-growth tech company
- Commuter benefits
- Referral bonus plans
- Office in Fort Point, near the burgeoning Seaport District
- A light-hearted and fun work environment