Public Information Officer Jobs

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Public Information Officer

Rincon del Diablo Municipal Water District•Escondido, CA

About The Position

Under general direction, the Public Information Officer plans, organizes, coordinates, and manages public affairs and outreach, community involvement, education, and water conservation programs, along with related administrative activities. The role coordinates projects with District departments and outside agencies and provides highly responsible staff assistance to the General Manager. The position receives general direction from the General Manager and directly supervises administrative staff. The position oversees the day-to-day operations of public affairs and serves as a specialist, liaison, and advocate, regularly interacting with District senior management, public agencies, community organizations, media representatives, regulatory and governmental agencies, and the public. It manages communications and public information, education programs and events, water-use-efficiency programs, legislative and regulatory analysis, grant activities, policy and planning documents, and public engagement concerning District services and projects.

Requirements

  • Equivalent to a bachelor’s degree from an accredited college or university, with major coursework in public information, marketing, communications, public administration, or a related field.
  • Three years of increasingly responsible community and public relations, public information, or water conservation experience involving the development and coordination of public education programs.
  • Valid California Driver’s License, maintained throughout employment.
  • Possession of a valid Landscape Irrigation Auditor Certification from the Irrigation Association, or successful acquisition within 12 months of appointment; certification must be maintained throughout employment.
  • Possession of a valid Water Conservationist Certification from the American Water Works Association, or successful acquisition within 12 months of appointment; certification must be maintained throughout employment.
  • Knowledge of leadership, staff direction and training, collaboration, budget development and administration, contract administration, and risk management.
  • Knowledge of public information and publicity programs for a water district, mass-media communications, graphic design and branding, website and social media development, public policy and public affairs, water conservation programs, and grant writing and administration.
  • Knowledge of research, record keeping, report preparation, applicable laws and regulations, safety protocols, customer service, English composition and grammar, and relevant business equipment and software.
  • Ability to plan, administer, evaluate, and coordinate water-efficiency, public-information, community-affairs, media, and legislative programs and projects.
  • Ability to provide staff leadership, develop and administer budgets, coordinate projects, conduct strategic planning, research and document data, and evaluate program results and statistical information.
  • Ability to develop effective outreach strategies; work with diverse groups; address problems and complaints tactfully; communicate clearly; prepare accurate written materials; and represent the District effectively.
  • Ability to interpret and apply laws, regulations, policies, procedures, and standards; maintain accurate records; organize work, set priorities, meet deadlines, and exercise sound independent judgment.
  • Ability to use relevant computer systems, software, and modern business equipment and to establish effective working relationships.

Nice To Haves

  • Supervisory experience is highly desirable.

Responsibilities

  • Plan, develop, administer, implement, and oversee the daily functions and activities of public affairs, community involvement, education, and water conservation programs.
  • Participate in developing program goals, objectives, policies, and priorities; recommend policy, service, funding, and staffing levels; and administer policies and procedures.
  • Plan, design, write, and coordinate internal and external District communications, including press releases, surveys, correspondence, reports, newsletters, advertising, flyers, brochures, and presentations.
  • Manage the District’s online presence, including its website and social media campaigns and platforms.
  • Oversee education programs, public events, and tours for schools, businesses, public agencies, community organizations, service clubs, and the business community.
  • Develop and produce annual Consumer Confidence Reports, coordinating with District divisions and external agencies to ensure accuracy, regulatory compliance, and accessible presentation.
  • Maintain media relationships and support timely, accurate information dissemination; coordinate with consultants or firms on specialized public relations campaigns as needed.
  • Maintain and recommend District branding strategies and ensure consistent formatting and logo use on official materials.
  • Provide public information services for routine, noteworthy, and emergency events, including water outages, shutdowns, capital projects, conservation initiatives, and water, wastewater, recycled-water, and fire services; engage with the public and stakeholders and connect customers with appropriate agencies.
  • Oversee WaterSmart and other water-use-efficiency programs, including promotions, staff training, customer messaging and education, troubleshooting, customer portal administration, leak and emergency notifications, data uploads with utility billing staff, and consultant coordination.
  • Research and analyze legislation, regulations, and policies for impacts on District compliance, operations, and finances; recommend and implement changes and prepare position letters.
  • Research grant opportunities and support applications, administration, monitoring, reporting, compliance, audits, and closeout of awarded grants.
  • Represent the District and General Manager before agencies, industry and community groups, commissions, committees, organizations, customers, and the public; address inquiries and complaints, attend meetings, and work with District staff on community and agency concerns.
  • Develop, update, and implement planning and policy documents such as the Urban Water Management Plan, Drought Response Plan, and Water Conservation Ordinance; coordinate with other agencies and maintain and report required records and data.
  • Provide complex staff assistance and special-project support to the General Manager and other divisions; prepare reports, correspondence, statistical reports, and program files and documentation.
  • Review staff work and performance for compliance with applicable laws, regulations, and safety protocols.
  • Participate in presentations to the Board of Directors and prepare related Board reports.
  • Attend professional meetings and keep current on trends and innovations in water conservation programs.
  • Provide or coordinate training for staff and Board Members on assigned programs and responsibilities.
  • Perform other duties as assigned.

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Based on current job postings on Teal, the average Public Information Officer salary in the US is approximately $89,000 per year, with a typical range of $50,000 to $136,000.
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