Marketing Analyst Jobs

About The Position

Requirements

• Bachelor’s degree
• 3–5 years’ experience in marketing, business development, or analytics
• Professional services experience (law firm, accounting, consulting) strongly preferred
• Exceptional writing, proofreading, and editing skills
• Highly organized, detail-oriented, and able to manage multiple projects under tight deadlines
• Advanced skills in Microsoft Excel and PowerPoint
• Strong interpersonal skills and ability to work both independently and in a collaborative team setting

Nice To Haves

• Familiarity with Nexl, Foundations, Bloomberg Law, and Dun & Bradstreet a plus

Responsibilities

• Conduct in-depth market research and competitive intelligence to identify trends, target opportunities, and support practice group growth strategies
• Create detailed client, prospect, and industry intelligence reports to inform business development efforts
• Track and analyze legal market developments, competitor activities, and industry-specific opportunities
• Leverage data and analytics to support strategic marketing and business development initiatives
• Maintain and enhance the firm’s CRM and experience databases, ensuring accurate matter reporting and data integrity
• Assist in RFPs, proposals, and pitch materials, ensuring alignment with firm brand and strategic goals
• Develop new marketing collateral to promote the firm’s services to targeted audiences
• Manage and track outreach campaigns using the firm’s CRM system, measuring engagement and results
• Produce impactful submissions for legal rankings and awards, collaborating with PR partners when needed
• Partner closely with attorneys and practice leaders to execute targeted business development initiatives
• Provide backup support during team absences or high-volume workload periods