Senior Analyst/ Manager, Marketing Planning and Strategy

Salesforce•Chicago, IL
•$94,000 - $193,700•Hybrid

About The Position

Salesforce is seeking a Senior Analyst/Manager for the Central Marketing Planning and Strategy team. This team operationalizes and drives end-to-end marketing planning, strategy, operations, and critical initiatives for the broader marketing organization. The role requires an individual who can take an ambiguous problem and build the process or framework from scratch, working closely with Finance & Strategy and senior marketing leadership to shape how the business runs. This is a hybrid role requiring three days in the office each week.

Requirements

  • 5-7 years of experience in Finance, Analytics, and/or Business Operations.
  • Experience owning a project or initiative end-to-end, from ambiguity to execution.
  • Ability to operate with minimal oversight, translating ambiguous business needs into structured deliverables.
  • Proactive self-starter who can own initiatives end-to-end with minimal oversight.
  • Advanced proficiency in Excel, PowerPoint, and Google Suite, and ability to pick up new systems quickly.
  • Strong analytical and financial modeling skills and ability to translate data into actionable insights.
  • Experience influencing cross-functional stakeholders and communicating effectively with senior leaders.
  • Excellent organizational, time management, and prioritization skills in a fast-paced environment.
  • Structured, proactive approach to problem-solving and spotting opportunities.
  • High attention to detail and a commitment to quality execution.
  • Ability to work PST hours.

Nice To Haves

  • Experience with data visualization and analytics tools like Tableau or Salesforce Analytics.
  • A Salesforce or Tableau certification.
  • Knowledge of GAAP-based accounting recognition policies.

Responsibilities

  • Independently define and build new planning frameworks and processes where none currently exist, rather than executing against an established plan.
  • Own and evolve the end-to-end outlook and actuals reporting process, ensuring alignment between internal marketing systems and corporate Finance & Strategy (F&S) data.
  • Drive annual planning, quarterly close, and other strategic initiatives critical to the marketing organization's success, from framing the approach through execution.
  • Design and lead data integrity and governance standards across global marketing, partnering with systems owners to clean and simplify data across multiple systems of record and reduce manual work as the org scales.
  • Lead financial reporting adjustments and historical data restatements following organizational changes to maintain continuity and accuracy.
  • Build and own spend reports and executive decks, using Salesforce tools to surface trends and analysis for senior leadership.
  • Partner with Functional Strategy & Planning and Finance & Strategy teams to manage budget execution and track quarterly spend trends.
  • Act as a key insights resource for business partners across marketing, developing enablement materials that scale knowledge and support informed decision-making.

Benefits

  • time off programs
  • medical
  • dental
  • vision
  • mental health support
  • paid parental leave
  • life and disability insurance
  • 401(k)
  • employee stock purchasing program
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