Social Media Relationship Manager

Choctaw Nation of Oklahoma•Durant, OK

2d•Hybrid

About The Position

The Social Media Relationship Manager plans, directs, administers, and strategizes social media content, platforms, and engagement as part of the overall marketing and communications strategy. This Commerce Non-Gaming role leads social media strategy, content planning, and audience engagement for Choctaw Travel Plaza, Choctaw Country Market, Visit Choctaw Country, Choctaw Ranches, and Choctaw Hunting Lodge. The position reports directly to the Social Media Director. The schedule is Monday through Friday, 8:00 AM to 4:30 PM, with a hybrid arrangement of 40% on-site and 60% remote. Occasional evenings and weekends may be required. The role oversees social media strategy and execution, online responses and crisis communications, influencer activity, staff, metrics, and the department budget.

Requirements

Bachelor’s degree in Communications, Public Relations, Marketing, Advertising, or a related field, or four years of directly related experience.
Ability to work with a team and manage multiple projects.
Ability to assign projects and develop materials based on social media content strategy.
Knowledge and correct use of social media management tools.
Knowledge of digital platforms and their integration into traditional media.
Competence with Microsoft Office Suite.
Copywriting and proofreading skills.
Experience working collaboratively and creatively.
Three or more years of marketing-related experience in hospitality or a related industry, or experience managing multifunctions.
Three or more years of experience managing multiple social media outlets from planning through execution.

Responsibilities

Manage the development, implementation, and coordination of internal and external social media strategies to establish and maintain a favorable image of the company with tribal members, consumers, associates, and the public.
Manage internal and external clients and partners to ensure the Social Media Team has the assets, collateral, and information needed for social media content and marketing campaigns.
Plan, develop, review, and strategize content calendars and posting schedules with clients, Relationship Managers, key stakeholders, Senior Social Media Coordinators, and Social Media Coordinators.
Ensure Marketing and Communications social media campaigns and initiatives are fully executed.
Oversee social media inquiry responses and crisis communication responses, and monitor the overall online presence.
Select, develop, and evaluate personnel to support efficient operation of the function.
Manage the influencer program to leverage social media-driven opportunities.
Compile, interpret, and report metrics and impact.
Develop, track, and adjust the department budget.
Communicate job expectations to staff; plan, monitor, and appraise job results; and enforce policies, procedures, and productivity standards.
Perform other duties as assigned.