Product Manager, Ad Tech

Snap•Santa Monica, CA
•Onsite

About The Position

Snap Inc. is seeking a Product Manager to join the Ads Platform Product team on the Signals and Measurement Team. The role focuses on products and integrations connecting Snap with third-party advertising and commerce partners, creating value for advertisers and strengthening Snap’s signals ecosystem. The Product Manager will define product vision, strategy, and roadmaps, and turn opportunities into product concepts, MVPs, and launches. They will work closely with external partners and cross-functional teams to deliver high-quality measurement experiences that help advertisers understand the value of advertising on Snap. The position requires strong product judgment, technical fluency, and familiarity with advertising technology, partner integrations, privacy, data use, and signal availability. Snap follows a “default together” approach and expects team members to work in an office four or more days per week. The position is eligible for equity in the form of RSUs.

Requirements

  • BS/BA degree or equivalent years of experience.
  • At least 5 years of experience building and shipping products at a consumer or advertising technology company.
  • Strong product strategy and judgment, including identifying opportunities across third-party advertising and commerce ecosystems and defining product direction.
  • Experience building products with external technology partners, including aligning on goals, defining integration requirements, and navigating partner constraints.
  • Ability to shape ambiguous opportunities into focused MVPs or alpha launches, make scope and sequencing trade-offs, and refine products based on feedback.
  • Technical fluency and ability to work with Engineering and Data Science on APIs, data flows, identity and signal integrations, system constraints, and technical requirements.
  • Familiarity with the ad tech ecosystem, including advertising platforms, identity and data providers, measurement partners, bidding platforms, and commerce platforms.
  • Knowledge of how privacy, data use, and signal availability shape partner integrations and advertiser experiences.
  • Ability to communicate technical concepts, product decisions, and trade-offs to cross-functional teams, senior leaders, and external partners.
  • Ability to build alignment and drive co-owned work across teams such as Ads Delivery, Signals, Attribution, Targeting, Ranking, Trust & Safety, Engineering, and Partnerships.

Nice To Haves

  • Advanced degree in Statistics or a related quantitative field, or equivalent expertise gained through direct experience in Advanced Ads Measurement.
  • Experience setting product strategy in a fast-moving, externally facing domain such as ads measurement, privacy, or data partnerships.
  • Track record of building alignment with external partners or industry coalitions.

Responsibilities

  • Define the vision, strategy, and roadmap for products and integrations connecting Snap with third-party advertising and commerce partners.
  • Assess how changes in privacy, signals, identity, and industry standards affect partner integrations, and translate those changes into product opportunities and priorities.
  • Lead product development with external technology and commerce partners, translating shared opportunities into product concepts, MVPs, and alpha launches.
  • Balance partner needs, advertiser value, technical feasibility, data quality, and speed to market; use early results and feedback to guide product development.
  • Partner with Engineering, Data Science, Marketing Science, Sales, Partnerships, and Product Marketing to align teams and deliver partner-enabled measurement experiences.
  • Build relationships across the ad tech and commerce ecosystem and ensure integrations are interoperable and valuable to advertisers.
  • Engage with partners, customers, events, and industry forums to identify emerging opportunities and risks.
  • Drive the development, launch, and adoption of products that help advertisers understand the value of advertising on Snap.
  • Set roadmaps, manage dependencies, and deliver customer-impacting products at a steady cadence.
  • Build alignment and drive shared work across internal teams and external partners, influencing without authority while navigating competing priorities.

Benefits

  • Paid parental leave
  • Comprehensive medical coverage
  • Emotional and mental health support programs
  • Compensation packages that provide a share in Snap’s long-term success
  • Equity in the form of RSUs
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