Marketing Program Manager - Hybrid (Los Angeles)

XPRIZE Foundation • Los Angeles, CA

3d • $90,000 - $115,000 • Hybrid

About The Position

XPRIZE is seeking a Marketing Program Manager to develop and manage comprehensive marketing campaigns for key organizational initiatives and programs. The position works closely with Marketing and Prize Operations to plan, develop, activate, and manage marketing activities that increase awareness and engagement among key audiences. It serves as the primary marketing point of contact for Prize Operations teams and supports the success of XPRIZE competitions.

The role partners across internal teams and with external stakeholders to align campaign goals, messaging, activities, and resources with prize objectives and organizational priorities. It also supports campaign and event planning, communications development, budget management, use of marketing technology, and ongoing analysis of campaign performance and industry trends.

XPRIZE is a remote-first organization. Employees must be authorized to work in the United States and work from within the United States full-time. The position is identified as hybrid in the job title, and the organization holds quarterly company-paid All-Hands meetings in Los Angeles. The anticipated base salary is $90,000 to $115,000, with possible eligibility for an annual incentive.

Requirements

• At least 5 years of proven experience developing and executing comprehensive marketing strategies that unify messaging across multiple channels.
• A four-year college or university degree in a related field, or equivalent experience.
• Proficiency with digital marketing tools and platforms.
• Ability to combine technical or scientific information with emotion to create compelling messages for multiple audiences.
• Experience developing cross-channel marketing campaigns with clear, measurable objectives, defined target audiences, and associated calls to action.
• Experience monitoring campaign performance, gathering data insights, preparing reports to evaluate campaign efficiency, and proposing campaign optimizations.
• Strong organizational and project management skills, including the ability to manage multiple tasks, take campaigns from development through launch, and deliver campaign materials on time.
• Experience creating and managing budgets, including budget tracking and reporting.
• Ability to navigate ambiguity and promote collaboration across teams to maximize impact and business results.
• Exceptional interpersonal skills, including the ability to influence without authority, manage competing priorities, address concerns, and collaborate closely with colleagues and staff.
• Passion for XPRIZE’s mission and work to build a better future.
• Growth mindset and passion for continuous improvement.
• Authorization to work in the United States and ability to work from within the United States full-time.

Responsibilities

• Partner with Marketing and Prize Operations teams to develop integrated campaigns that build awareness and engagement for prizes, programs, and the foundation.
• Define measurable campaign objectives, target audiences, and calls to action, and regularly report progress and performance to stakeholders.
• Build and maintain relationships with internal and external stakeholders, including prize and program teams, sponsors, partners, judges, and advisors.
• Navigate competing stakeholder priorities to align marketing campaigns with prize objectives and business priorities, and provide stakeholders with marketing-specific prize and program updates.
• Use project management skills and the project management tool of record to ensure event and campaign deliverables are completed on time and stakeholders are informed about progress, risks, and challenges.
• Work with Communications and Creative teams to develop key messaging for programs and prize-related content, as well as communication resources for external stakeholders.
• Work with the Experiential team to plan and execute events supporting campaign objectives, develop marketing materials for foundation, program, and prize milestone events, and collaborate with Prize Operations on materials for XPRIZE’s presence at industry conferences and events.
• Support development and management of prize marketing budgets, including classifying actuals and tracking them against budgets and forecasts.
• Use marketing tools and technology to manage campaigns and associated projects, measure performance, develop and refine target audiences, and gather social media insights.
• Monitor prize- and program-related news and industry trends and identify opportunities to incorporate them into active and upcoming campaigns.

Benefits

• Employee and dependent medical, dental, and vision options.
• 401(k) program with employer match.
• Paid time off, including vacation, floating holidays, sick days, and company-paid holidays.
• Employee Assistance Program offering confidential professional support for personal, family, or other challenges.
• Employee stipends or reimbursements for cell phone, internet, health and wellbeing, and learning and development.
• Paid parental leave for employees welcoming a new child.
• One meeting-free block per week and four focus weeks per year for uninterrupted strategic work.
• Quarterly company-paid All-Hands meetings in Los Angeles for in-person collaboration.
• Possible eligibility for an annual incentive.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level