Field Marketing Manager (Los Angeles, CA)

Spin Technology•Los Angeles, CA

6h•Hybrid

About The Position

Spin.AI is seeking a creative, organized, results-driven Field Marketing Manager to lead field marketing initiatives across Spin.AI, Revyz, and DoControl. The role owns the planning and execution of an annual calendar of more than 35 events across the US, EMEA, APAC, Canada, and LATAM, including conferences, trade shows, industry summits, executive roundtables, customer gatherings, community meetups, and partner sessions. It involves managing events end to end, from strategy, budgeting, and vendor selection through onsite execution and follow-up, including events run remotely through local partners and vendors. The Field Marketing Manager partners with Marketing, Sales, executive leadership, customers, event organizers, and other external partners to create differentiated experiences that build brand awareness, engage target accounts, generate qualified meetings and opportunities, and influence pipeline. The role coordinates event campaigns across email, social media, paid channels, partner communications, and other platforms; tracks performance and ROI; manages budgets and contracts; and applies feedback and data to improve programs. The position also uses AI tools, workflows, and automations to improve research, planning, reporting, data analysis, vendor management, and other operational processes. This is an autonomous, collaborative role in a fast-moving environment. The successful candidate is expected to take initiative, work independently, adapt quickly, and build repeatable, scalable programs that support business and revenue goals. Travel for events and onsite execution is required, with occasional evenings and weekends as needed. The position is based in Los Angeles, California, with a hybrid office model.

Requirements

10+ years of professional experience, including 3–5+ years owning B2B events end to end, from strategy, budget, and vendor selection through onsite execution and post-event pipeline follow-up.
Hands-on experience setting up international events in EMEA, APAC, and LATAM, including remote execution with local vendors, partners, and in-region teams across time zones.
Demonstrated success using innovative, resourceful approaches to achieve strong results with modest budgets, supported by measurable outcomes.
Proven experience managing conferences, trade shows, executive events, roundtables, and other B2B field marketing initiatives from concept through execution.
Strong understanding of how field marketing supports brand awareness, customer engagement, sales enablement, demand generation, and pipeline development.
Experience collaborating closely with Sales teams, marketing leadership, executive stakeholders, and external partners.
Strong organizational, project management, multitasking, and prioritization skills, with the ability to manage multiple events, deadlines, and priorities simultaneously.
Experience managing event budgets, negotiating vendor contracts, coordinating logistics, and overseeing onsite execution.
Familiarity with CRM, marketing automation, event management, and project management platforms such as Salesforce, HubSpot, or similar tools.
Strong analytical skills and ability to evaluate event performance, report on results, and make data-informed recommendations.
AI-native proficiency, with demonstrated use of tools such as ChatGPT, Claude, Claude Cowork, and other AI-enabled platforms to improve productivity, research, analysis, and execution; ability to explain the workflows or projects created.
Excellent written and verbal communication skills, attention to detail, and ability to build positive working relationships.
Comfort working independently in a remote, fast-moving, collaborative environment.
Willingness to travel for conferences, events, and onsite execution, including occasional evenings and weekends as needed.

Nice To Haves

Cybersecurity experience; strong B2B technology marketing understanding and ability to learn quickly are also valued.

Responsibilities

Own and execute an annual calendar of 35+ events across the US, EMEA, APAC, Canada, and LATAM, using local partners and vendors to support remote event execution and budget efficiency.
Plan and deliver field marketing programs across Spin.AI, Revyz, and DoControl, including conferences, trade shows, industry summits, executive roundtables, regional events, customer experiences, community meetups, and partner sessions.
Manage end-to-end event logistics, including venues, sponsorships, vendors, contracts, budgets, registration, booth design, collateral, promotional materials, and onsite execution.
Collaborate with Sales on target accounts, pre-event outreach, meeting scheduling, attendee engagement, and post-event follow-up.
Align field programs with integrated campaigns, messaging, promotional strategies, and broader go-to-market priorities in partnership with Marketing.
Coordinate event marketing campaigns across email, social media, paid channels, partner communications, and other relevant platforms.
Build and maintain relationships with event organizers, industry partners, vendors, customers, and internal stakeholders.
Track event attendance, engagement, meetings generated, qualified opportunities, pipeline influence, and return on investment; report results and make data-informed recommendations.
Manage event budgets, negotiate vendor contracts, optimize spending, and identify ways to improve efficiency and effectiveness.
Identify creative, differentiated ways to engage cybersecurity and technology audiences.
Use AI tools and workflows to streamline event planning, research, reporting, data analysis, vendor management, and operational processes.
Evaluate event performance, gather feedback, and apply lessons to future programs and scalable field marketing processes.
Travel for conferences, events, and onsite execution, including occasional evenings and weekends as needed.