Marketing Manager
About The Position
Feeser’s is seeking an experienced, strategic Marketing Manager to lead company-wide marketing initiatives that strengthen the brand, support sales growth, and elevate the company’s presence across the Mid-Atlantic foodservice industry. The role owns the strategy, execution, and measurement of the marketing function, including integrated campaigns, supplier-funded programs, digital performance, and team leadership. The Marketing Manager will develop and execute marketing strategies aligned with company objectives; manage campaigns across digital, print, and content channels; oversee customer and industry events; manage supplier and broker relationships and supplier-funded initiatives; and own the annual marketing budget. The role will measure and report campaign performance, recruit and develop marketing team members, and collaborate with Sales, Purchasing, Merchandising, and suppliers. This position offers onsite work with hybrid flexibility as operations allow.
Requirements
- Bachelor’s degree in Marketing, Business, Communications, or a related field.
- At least 5 years of marketing experience with proven success in program execution.
- Experience managing marketing budgets and reporting performance.
- Strong digital marketing, social media, email, SEO, and content development skills.
- CRM and marketing automation experience.
- Strong analytical skills and ability to interpret data to drive decisions.
- Excellent written, verbal, and presentation skills.
Nice To Haves
- Experience in foodservice distribution or related B2B industries.
- Experience managing supplier-funded marketing programs and trade marketing initiatives.
- Familiarity with Google Analytics and other marketing measurement platforms.
Responsibilities
- Develop and execute comprehensive marketing strategies aligned with company objectives.
- Lead planning and execution of marketing programs, campaigns, and promotions.
- Manage multi-channel campaigns across email, social media, paid media, print, SEO, and content.
- Produce content for the website, blog, and customer-facing platforms.
- Analyze consumer behavior, market trends, and campaign performance to optimize results.
- Plan and oversee food shows, mini-shows, customer events, and sales meetings.
- Strengthen supplier, broker, and customer relationships to support growth initiatives.
- Manage vendor rebate programs, marketing allowances, and supplier-funded initiatives.
- Oversee the annual marketing budget and monitor quarterly spending.
- Measure and report campaign performance, providing insights and recommendations.
- Recruit, mentor, and develop marketing team members.
- Collaborate with Sales, Purchasing, Merchandising, and suppliers.
Benefits
- Opportunities to lead high-visibility marketing initiatives that directly impact company growth.
- Collaboration with a close-knit team across Sales, Purchasing, Merchandising, and supplier partners.
- Opportunities to innovate, experiment, and elevate the Feeser’s brand.
- Onsite work with hybrid flexibility as operations allow.
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What This Job Offers
Job Type
Full-time
Career Level
Manager
