Marketing Manager

Pronghorn•New York, NY

69d•Onsite

About The Position

Our partner is an ultra-premium Vodka Superiore crafted at the historic Francoli Distillery in the town of Ghemme, Piemonte—the revered Italian region celebrated for Barolo, vermouth, and culinary excellence. They represent a shift toward modern luxury, operating on the principle of The Informed Choice rather than loud, status-driven marketing. The brand aligns itself with the traditional Italian aperitivo and the "luxury to linger". They own the "golden hour" and the first drink of the night, anchoring our experience around our meticulously crafted signature serve: the Martini Tradizionale. This signature martini represents more than a beverage; it is the definitive first drink of the night that acts as the start of a journey, inviting the modern connoisseur to pause, connect, and enjoy an evening built on passion and artistry.

Requirements

3–5 years of experience in marketing, events, or luxury hospitality.
Experience with premium spirits, luxury lifestyle, or high-end consumer brands is strongly preferred.
You possess an intuitive understanding of the luxury market. You prioritize quality, discretion, and elevated presentation, and can effectively communicate with high-profile cultural insiders and luxury trade partners.
Highly organized and detail-obsessed, with a proven ability to manage complex logistics, e-commerce support, and event execution from concept to completion.
A proactive "hustler" mindset with a boundless dedication to driving projects across the finish line. You take ownership of your tasks and seek out new opportunities to improve market presence without needing constant supervision.
Strong verbal and written communication skills. You can speak confidently as a peer to both internal leadership and external partners.
Proficient in Google Workspace and standard office tools. Comfortable managing digital files, basic CRM data, and operational reporting.
Must be based in the New York Metro Area.
This role requires frequent in-market work, the ability to lift and transport marketing materials/product, and a willingness to work evenings and weekends as required by brand activations.
You are a self-starter who thrives in an entrepreneurial, fast-paced environment and are excited to represent an authentic, heritage-driven brand.

Responsibilities

Create, refine, and deploy high-impact marketing assets and brand programs tailored to the New York market, specifically designed to capture early-evening "golden hour" occasions.
Drive trade and cultural events from end to end. You will act as the operational anchor, keeping all partners accountable and ensuring execution reflects our uncompromising standards. This role requires travel to various regional and national brand activations (such as Art Basel or New York Fashion Week integrations).
Act as our intelligence on the ground. You will proactively suggest ideas and recommend ways to be more effective in the market based on your real-world experiences interacting with accounts and consumers.
You will frequently encounter and collaborate with high-profile cultural insiders, VIPs, and celebrities. Absolute discretion, unwavering professionalism, and a strict respect for privacy are mandatory requirements for this role.
You have a background in luxury hospitality or luxury products. You intrinsically understand how to market to a discerning demographic that values knowledge and discovery over overt status.
You possess a boundless, limitless mindset and an absolute dedication to driving projects across the finish line.
You know that modern luxury is understood through the "accumulated weight of every detail"—from the quality of the collateral to the precise execution of a tasting event.
You can speak confidently as a peer to luxury trade partners and internal leadership, using "Owned Language" to constantly seek new avenues to elevate the brand's presence.