Marketing Manager

Benchmark Education Company•New Rochelle, NY

15d•$80,000 - $90,000

About The Position

The Marketing Manager initiates and manages marketing collateral projects from conception through development and publication or delivery, including analysis and distribution of results. Projects may include print collateral such as catalogs, brochures, flyers, and advertisements, as well as exhibits, webinars, and events. The role also develops an understanding of the instructional design behind BEC educational products and resources and how to position their value in the market and against competitors, through self-study and provided training.

Requirements

Excellent communication, organizational, and interpersonal skills.
Excellent writing skills.
Detail-oriented, flexible self-starter and team player.
Able to juggle multiple tasks and priorities under deadline.
Ability to sustain focus on multiple projects and request clarification as needed when following assignment direction.
Proficient in Microsoft Office (Word, Excel, PowerPoint) or iWork (comparable Mac apps).
College degree.
Five years of experience managing marketing projects.

Nice To Haves

Woodwing, HTML, and Canva experience.
Knowledge of the K-8 education market.

Responsibilities

Lead creation of marketing materials for all channels and events.
Manage projects, including trafficking marketing materials.
Serve as the primary liaison with design and production teams.
Coordinate with product marketers, the PD team, and project management to produce marketing materials.
Maintain marketing databases, including calendars and collateral.
Assemble and summarize sales and marketing data to report on promotion results.
Perform basic copywriting and proofreading.
Occasionally assist at off-site and/or virtual exhibits and sales events.
Provide digital and multimedia assistance as required.
Support members of the Marketing team as appropriate.