Marketing Manager

AccorCorpo•Key Biscayne, FL

About The Position

Paris Society is developing a stand-alone private members club on Key Biscayne, Miami, scheduled to open in Spring 2027. The club will offer dining, sports, wellness, and social experiences, including two signature restaurants, Pool & Beach, a nine-court Racket Club, a Fitness & Wellness Centre, a Kids Club, and cafes. The Marketing Manager will join the pre-opening team and lead the development and execution of marketing initiatives across brand positioning, member acquisition, events, partnerships, content, social media, and local engagement. Reporting to the Managing Director, with a dotted-line relationship to corporate marketing leadership, this role will shape the launch strategy, build awareness, and create connections with guests, members, and the local community.

Requirements

  • At least 5 years of progressive marketing experience in hospitality, lifestyle, luxury, restaurants, private members clubs, hotels, nightlife, or related industries.
  • Experience developing and executing integrated marketing campaigns that drive awareness, engagement, and revenue.
  • Strong understanding of digital marketing, social media strategy, content development, and partnership marketing.
  • Experience working with agencies, creative partners, and external vendors.
  • Excellent project management skills and ability to balance strategy with execution.
  • Strong communication and relationship-building abilities.
  • Creative thinking and a passion for luxury hospitality, culture, food and beverage, and experiential marketing.

Nice To Haves

  • Previous pre-opening or new-concept launch experience.
  • Bachelor's degree in Marketing, Communications, Hospitality, Business, or a related field.

Responsibilities

  • Develop and execute the property's pre-opening and ongoing marketing strategy.
  • Build brand awareness and excitement ahead of launch through campaigns, partnerships, events, and community engagement initiatives.
  • Collaborate with operational leaders to bring the guest and member experience to life through storytelling and activations.
  • Oversee content creation across digital, social media, email marketing, and promotional channels.
  • Manage relationships with external agencies, photographers, influencers, media partners, and creative vendors.
  • Support member acquisition and retention initiatives.
  • Drive local public relations opportunities and strategic brand partnerships.
  • Monitor campaign performance and market trends to optimize marketing effectiveness and return on investment.
  • Ensure brand consistency across touchpoints while maintaining the distinctive Paris Society identity.

Benefits

  • Opportunity to help define global brands and directly affect the member experience.
  • Opportunity to collaborate in an open and innovative culture that values creativity.
  • Opportunities to progress and move among a global family of brands.
  • Opportunity to help shape the culture, build the team, and establish the foundations of a new destination.
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