Marketing Manager

Westgate Resorts • Las Vegas, NV

8d • Onsite

About The Position

The Marketing Manager supports the development and execution of resort-wide marketing initiatives at Westgate Las Vegas Resort & Casino. The role manages marketing projects, coordinates campaigns, and helps ensure brand consistency across guest-facing communications and advertising channels. It works with internal departments, creative teams, and external partners on marketing initiatives for the resort’s hotel, retail, casino, food and beverage, entertainment, sportsbook, and meetings and conventions businesses.

The position manages integrated campaign execution and the creative production process across print, digital, outdoor, email, social media, signage, and on-property collateral. It also supports annual marketing plans, seasonal campaigns, promotions, special events, advertising placements, property activations, budget tracking, and campaign performance reporting. The Marketing Manager may provide recommendations to improve campaign effectiveness, operational efficiency, and overall marketing execution.

Requirements

• Previous marketing experience within a Las Vegas resort, casino, or hospitality environment.
• 4–6 years of progressive marketing experience, preferably in hospitality, gaming, entertainment, or a related industry.
• Demonstrated experience managing multiple marketing projects and integrated campaigns.
• Strong understanding of traditional and digital marketing channels.
• Excellent written and verbal communication skills, including copywriting, editing, and proofreading.
• Exceptional organizational skills and attention to detail.
• Ability to manage competing priorities and meet tight deadlines.
• Strong interpersonal skills and ability to collaborate effectively across departments.
• Proficiency in Microsoft Office and project management platforms.

Nice To Haves

• Bachelor’s degree in Marketing, Advertising, Communications, Hospitality, or a related field, or equivalent professional experience.
• Experience working with in-house creative teams, advertising agencies, and production vendors.
• Familiarity with print production, advertising specifications, and signage development.
• Working knowledge of Adobe Creative Cloud.
• Experience with email marketing platforms, content management systems, and digital signage management systems.

Responsibilities

• Manage the day-to-day execution of integrated marketing campaigns supporting resort-wide business objectives.
• Oversee marketing projects from concept and creative development through production, implementation, and completion.
• Develop and maintain project timelines and ensure deliverables are accurate, on schedule, and within budget.
• Coordinate marketing initiatives across hotel, retail, casino, dining, entertainment, sportsbook, and conventions business segments.
• Prioritize competing requests and manage multiple projects simultaneously in a deadline-driven environment.
• Assist Brand Marketing Directors with annual marketing plans, seasonal campaigns, promotions, and special events.
• Collaborate with graphic designers, copywriters, and other creative partners to develop marketing materials.
• Manage creative production for print, digital, outdoor, email, social media, signage, and on-property collateral.
• Review creative materials for accuracy, consistency, brand alignment, and adherence to established standards.
• Write, edit, and proofread marketing copy for advertisements, promotional materials, websites, emails, and other communications.
• Maintain consistent brand messaging and visual identity across marketing channels.
• Identify opportunities to enhance brand positioning and guest experience through marketing communications.
• Translate departmental marketing requests into creative briefs and project plans.
• Facilitate communication among internal stakeholders, creative teams, and external vendors.
• Coordinate the development and execution of advertising materials across traditional and digital channels.
• Manage production schedules, specifications, deadlines, and deliverables for advertising placements.
• Work with printers, production vendors, and external agencies to ensure timely and accurate execution.
• Oversee production and installation of promotional signage, collateral, and on-property marketing assets.
• Conduct regular property signage audits to ensure content is up to date.
• Support marketing initiatives for property events, restaurant promotions, entertainment programming, and special activations.
• Assist with tracking marketing expenses, purchase orders, invoices, p-card receipts, and vendor expenditures.
• Monitor project budgets and identify opportunities for cost efficiencies.
• Support campaign performance reporting and evaluate initiatives against established objectives.
• Recommend improvements to campaign effectiveness, operational efficiency, and overall marketing execution.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed