Marketing Manager

Acorn Distributors Inc•Brownsburg, IN
•Hybrid

About The Position

Acorn Distributors is seeking a strategic, innovative, and results-driven Marketing Manager to lead marketing initiatives and strengthen the Acorn brand. The role develops and executes the company’s marketing strategy in alignment with company goals and sales objectives. It oversees branding, digital marketing, vendor marketing programs, promotional campaigns, events, and communications, and leads marketing projects intended to improve customer experience and support company growth. The Marketing Manager works closely with executive leadership, sales, operations, purchasing, and vendor partners, and leads the Sales and Marketing Coordinator. The ideal candidate is creative, analytical, highly organized, and interested in applying modern marketing tools, including AI-powered solutions, to improve efficiency and results. The position follows a hybrid schedule with three days in the office and two days remote. It involves travel within the assigned territory and occasional out-of-state travel, as well as attending customer locations, company facilities, industry events, and trade shows. Work includes extended computer and telephone use and may require standing and walking for extended periods and lifting up to 30 pounds for event setup, product demonstrations, or customer activities.

Requirements

  • Minimum of three years of marketing, brand management, business development, or related experience.
  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field preferred.
  • Strong project management and organizational skills.
  • Strong written, verbal, and visual communication abilities.
  • Ability to manage multiple priorities and meet deadlines in a fast-paced environment.
  • High attention to detail and commitment to quality.
  • Strong analytical skills and a data-driven approach to decision-making.
  • Ability to work independently and collaboratively across departments.
  • Experience utilizing AI tools and modern marketing technologies to improve productivity and results.
  • Proficiency with Microsoft Office Suite (Word, Excel, PowerPoint, Outlook).
  • Valid driver's license and reliable transportation required.

Nice To Haves

  • Experience in B2B distribution, janitorial, foodservice, or industrial markets.
  • Experience with Canva, Adobe Creative Suite, CRM platforms, digital marketing tools, and AI applications.

Responsibilities

  • Develop and execute comprehensive marketing strategies that support company growth objectives.
  • Lead and mentor the Sales and Marketing Coordinator by providing direction, coaching, and performance support.
  • Partner with Sales, Operations, Purchasing, and Leadership teams to align marketing initiatives with business goals.
  • Identify opportunities to increase brand awareness, customer engagement, and market share.
  • Manage and protect the Acorn brand across customer-facing channels.
  • Oversee advertising, promotional campaigns, social media, email marketing, and public relations efforts.
  • Create and approve marketing content for digital and print platforms, ensuring consistency in messaging, visual identity, and customer experience.
  • Develop and manage vendor marketing programs, including cooperative marketing initiatives and funding opportunities.
  • Collaborate with manufacturers and supplier partners on promotional campaigns and sales incentive programs.
  • Monitor and report on program performance, ROI, and vendor participation.
  • Lead website management, content development, SEO initiatives, and digital advertising efforts.
  • Use marketing automation and AI-powered tools to improve campaign performance and customer engagement.
  • Analyze campaign effectiveness and recommend actions based on metrics and performance data.
  • Manage internal communications and marketing support for company initiatives.
  • Coordinate and support sales meetings, customer events, trade shows, vendor showcases, and company-sponsored programs.
  • Represent Acorn Distributors at industry events and networking opportunities.
  • Assist with customer-facing presentations and promotional activities.
  • Work with the EVP to develop and manage the annual marketing budget.
  • Track marketing expenditures and measure return on investment across campaigns and programs.
  • Prepare reports and financial recaps related to marketing activities, events, and vendor funding programs.

Benefits

  • Professional growth opportunities
  • Collaborative culture
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