Marketing Manager

Parker Hospitality • Chicago, IL

27d • $80,000 - $85,000

About The Position

The Marketing Manager leads local and brand marketing for The Hampton Social, The Bassment, Costera, and Hampton House. Reporting to the Director of Marketing, this role develops and executes quarterly marketing plans, local restaurant marketing, public relations, partnerships, events, and digital platforms across assigned properties. The Marketing Manager partners with Operations and restaurant teams to deliver consistent, brand-aligned guest experiences. The role calls for an excellent communicator who is highly organized, hospitality-minded, and able to manage multiple properties and initiatives as strategies evolve.

The position is based at Parker Hospitality in Chicago, Illinois, and is listed as full-time with a salary range of $80,000 to $85,000 per year. The posting also states “Salary 80k+ DOE.”

Requirements

• At least 5 years of marketing experience with a restaurant brand, hotel brand, or hospitality agency.
• Hands-on experience with email platforms, Google Business Profile, and third-party listing sites.
• Excellent written and verbal communication skills.
• Highly organized, able to manage several properties and initiatives at once, with a strong guest-service mindset.
• Adhere to uniform and appearance standards throughout the shift and maintain professional appearance standards for virtual meetings when working remotely.
• Abstain from smoking during shifts and from working under the influence of alcohol or illegal substances.

Nice To Haves

• Multi-unit experience preferred.
• Basic website editing is a plus.
• Digital marketing experience is preferred.

Responsibilities

• Write quarterly marketing plans for each assigned property and submit them to the Director for approval.
• Develop and execute monthly marketing plans, managing communication and projects from inception to completion, on time and in scope.
• Direct promotional efforts aligned with each brand’s strategy and growth goals.
• Partner with Operations to assess each property’s current marketing, adjust plans as needed, and execute them.
• Create print and digital marketing materials and help restaurant management keep menus and marketing materials up to date.
• Work with Graphic Designers to ensure initiatives and property needs meet brand standards.
• Maintain the shared drive of photos and media.
• Keep locations accurate across internal and third-party platforms, including Google Business Profile, Yelp, TripAdvisor, and reservation platforms; update hours and promotional messaging and audit hours and content weekly.
• Make website edits and support web and content management, including image resizing, color correction, and document uploads.
• Manage email marketing campaigns and databases, focusing on the content calendar and lead generation.
• Manage incoming inquiries from the website database.
• Oversee local PR messaging, external communications, and influencer marketing; source influencer and brand partnerships that build awareness.
• Manage agencies against agreed goals and ensure agencies and third-party partners have what they need for monthly campaigns and actively pitch media.
• Share media alerts, distribute earned coverage to relevant people, and log coverage for internal use.
• Vet, manage, and fulfill gift card donation and sponsorship requests that fit brand strategy.
• Own the local store marketing calendar for all restaurants, including on-site and off-site events, restaurant weeks, and community dinners.
• Plan and coordinate on-site and off-site events in partnership with the Director of Sales.
• Lead marketing for new restaurant openings, including competitive pricing analysis, local PR execution, and digital channel setup.
• Keep restaurant teams informed about promotions and campaigns, seasonal menu changes, nonprofit activations, and local events.
• Build and maintain marketing plans, SOPs, marketing briefs, and supporting materials.
• Own monthly, quarterly, and follow-up reporting; serve as point of contact for assigned properties, ensure reports are in order, and present them to the Director for finalization.
• Demonstrate Parker Hospitality’s core values, collaborate as a team player, follow appearance and workplace standards, arrive punctually and prepared, comply with Employee Handbook guidelines, and avoid violent, discriminatory, or harassing behavior.
• Pass a drug and alcohol test within the first 90 days of employment where required.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed