(USA) Manager, Marketing Planning And Strategy

Walmart • Hoboken, NJ

3d • Onsite

About The Position

The Manager, End-to-End Content Operations & Enablement owns and evolves components of the operating model that powers Ads Integrated Marketing (AIM). The role strengthens the systems, governance, and ways of working that help teams operate consistently, visibly, and accountably. It serves as the team’s Airtable subject matter expert and primary point of contact, overseeing systems and workflows for team and cross-functional initiatives. The manager optimizes Airtable as the team’s operating system, drives adoption and enablement, and partners with stakeholders to evolve team practices.

The Content Operations & Innovation division of Content Management is the operational and innovation engine within Ads Integrated Marketing. It creates systems, processes, and cross-functional rhythms that move AIM work from intake through launch, clarifying priorities, aligning stakeholders, governing approvals, and providing visibility in Airtable. The division also identifies and implements AI-enabled workflow improvements to increase efficiency, scale best practices, and deliver more coordinated content.

Requirements

• 3–5 years of experience in marketing operations, program management, product marketing, strategy, marketing communications, or a related field.
• Experience leading complex cross-functional programs and driving adoption of new processes and ways of working.
• Strong project management and operational planning skills, with the ability to manage multiple priorities simultaneously.
• Experience building scalable workflows, governance models, and operating processes.
• Excellent communication, facilitation, stakeholder management, analytical, and problem-solving skills.
• Ability to translate market trends and business insights into clear, strategic recommendations.
• Bachelor's degree in Business, Marketing, Communications, or a related field and 1 year's experience in marketing or a related field, or 5 years' experience in marketing or a related field.

Nice To Haves

• Experience with Airtable or similar project-management platforms.
• Marketing or related field experience.
• Master of Business Administration.

Responsibilities

• Own and scale AIM’s Airtable operating system across intake, planning, project management, approvals, and reporting.
• Drive adoption through training, documentation, office hours, user support, and continuous workflow improvements with Marketing Operations and Airtable partners.
• Lead end-to-end approval governance, including routing, automation, standards, communications, and visibility.
• Improve organizational information flow through recurring reporting and communications that increase transparency and reduce duplication.
• Monitor competitive trends and translate insights into executive-ready recommendations that strengthen strategy, content planning, efficiency, and team performance.

Benefits

• Competitive pay and performance-based bonus awards.
• Medical, vision, and dental coverage.
• 401(k), stock purchase, and company-paid life insurance.
• Paid time off, including sick leave, parental leave, family care leave, bereavement, jury duty, and voting leave.
• Short-term and long-term disability.
• Company discounts.
• Military Leave Pay.
• Adoption and surrogacy expense reimbursement.
• PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes.
• Walmart-paid Live Better U education benefit, including tuition, books, and fees for eligible associates.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager