Manager, Brand Advocate

The Home Depot • Atlanta, GA

6d

About The Position

The Manager, Brand Advocate coaches and mentors a team responsible for partnering with strategic suppliers to improve the online customer retail experience. The team enhances online presence at the item level and builds supplier relationships to improve conversion, drive online traffic, and grow sales. The role also involves understanding customer behavior, developing strategic plans, and presenting initiatives to supplier and merchandising partners to gain alignment. In support of The Home Depot’s omnichannel retail strategy, the manager partners with cross-functional teams to identify process improvements that optimize effectiveness and support brand renewal and growth.

The position reports to the Sr Manager, Brand Advocate and has five direct reports. It typically requires overnight travel less than 10% of the time; the posting also states “No travel required.” The work takes place in a comfortable indoor area, with most time spent sitting and frequent opportunity to move about. Rarely, light lifting or moving may be needed.

Requirements

• Must be at least 18 years of age.
• Must be legally permitted to work in the United States.
• At least 5 years of work experience.
• Bachelor’s degree or equivalent in a field of study related to the job, or the knowledge, skills, and abilities typically acquired through completing such a program.

Nice To Haves

• Experience in Vendor Management Systems, Digital Marketing, Ecommerce, and Merchandising.
• High proficiency in Excel and PowerPoint.
• Experience with SQL and Adobe products, such as Adobe Analytics and Workspace.
• Technical aptitude and ability to learn database systems and web-based platforms, such as JMP/SAS, BrightEdge, and Google AdWords.
• A proven record of working with major consumer brands and knowing how to support and differentiate them in the digital space.
• Understanding of basic corporate financial practices.
• Well-developed, professional presentation and communication skills.
• Ability to maintain composure and productivity in a dynamic environment.
• Ability to approach problems systematically, research alternatives, and make appropriate recommendations.
• Ability to meet deadlines on long- and short-term projects.
• Experience building teams and identifying top talent.
• Experience navigating difficult conversations.

Responsibilities

• Partner with vendors and cross-functional teams, including Merchandising, IT/Web Operations, Digital Marketing, Product Management, and User Experience, to build, implement, and evaluate processes that improve program efficiency.
• Cultivate and maintain strong supplier and merchandising relationships.
• Assign project duties to team members and assess progress through weekly meetings to ensure deliverables are met.
• Manage program budgets and resources to support on-time, on-budget execution.
• Translate business goals into strategic program initiatives.
• Analyze customer behavior, including click-through data, surveys, and heat maps, to inform upcoming projects.
• Identify program growth opportunities, build brand awareness, pitch new business, and uncover process improvements.
• Develop and manage a team that builds plans to improve the online customer experience and drive online growth for key suppliers.
• Ensure the team is trained and executes content optimization, supplier support, and project planning.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager