Internet Sales Manager

Ourisman Honda of Bethesda•Bethesda, MD

1d•$80,000 - $100,000

About The Position

Ourisman Automotive Group is seeking a results-driven, tech-savvy Internet Sales Manager to lead its online sales efforts. The role manages the dealership’s online presence and internet leads and drives sales through digital channels. The manager collaborates with marketing and sales teams, supports online customers throughout the buying process, monitors sales performance, and trains staff on internet sales techniques. The company describes its approach as guest-first, forward-thinking, and committed to an inclusive, people-first culture.

Requirements

Proven track record of achieving sales targets through online channels.
Strong communication and interpersonal skills, with the ability to lead and motivate a team.
Proficiency in digital marketing tools, CRM systems, and online sales platforms.
Excellent customer service skills and commitment to providing a positive customer experience.
Strong analytical skills and ability to interpret data and make informed decisions.
Creative thinking and ability to develop and implement strategies to drive online sales.

Nice To Haves

Previous experience in internet sales or digital marketing within the automotive industry.

Responsibilities

Oversee internet leads, ensure timely and professional responses to inquiries, and develop strategies to increase lead conversion rates.
Collaborate with the marketing team to develop and implement digital marketing campaigns, including SEO, PPC advertising, and social media marketing.
Maintain and enhance the dealership’s website and online listings, ensuring inventory, pricing, and promotions are accurate and up to date.
Work with the sales team to ensure a seamless transition from online leads to in-person sales, providing support and guidance as needed.
Build and maintain relationships with online customers, provide exceptional service, and address questions or concerns throughout the buying process.
Monitor and analyze online sales performance metrics, report regularly to management, and identify opportunities for improvement.
Train and mentor sales staff on effective internet sales techniques and best practices for engaging online customers.
Stay informed about industry trends and emerging technologies and recommend strategies and tools to improve online sales.