Internet Sales Manager
About The Position
Ourisman Automotive Group is seeking a results-driven and tech-savvy Internet Sales Manager to lead its online sales efforts. The role manages the dealership’s online presence and internet leads, and drives sales through digital channels. The Internet Sales Manager oversees lead responses and conversion strategies, partners with marketing on digital campaigns, maintains the website and online listings, and works with the sales team to ensure a seamless transition from online inquiries to in-person sales. The position also supports online customers throughout the buying process, analyzes sales performance, trains and mentors sales staff, and recommends strategies and tools based on industry trends and emerging technologies.
Requirements
- Proven track record of achieving sales targets through online channels.
- Strong communication and interpersonal skills, with the ability to lead and motivate a team.
- Proficiency in digital marketing tools, CRM systems, and online sales platforms.
- Excellent customer service skills and a commitment to providing a positive customer experience.
- Strong analytical skills and the ability to interpret data and make informed decisions.
- Creative thinking and the ability to develop and implement strategies to drive online sales.
Nice To Haves
- Previous experience in internet sales or digital marketing within the automotive industry.
- Kia certification and prior experience with the Kia brand; these may qualify candidates for higher compensation.
Responsibilities
- Oversee internet leads, ensuring timely and professional responses, and develop strategies to increase lead conversion rates.
- Collaborate with the marketing team to develop and implement digital marketing campaigns, including SEO, PPC advertising, and social media marketing.
- Maintain and enhance the dealership’s website and online listings, keeping inventory, pricing, and promotions accurate and up to date.
- Work with the sales team to ensure a seamless transition of online leads to in-person sales, providing support and guidance as needed.
- Build and maintain relationships with online customers, provide exceptional service, and address questions or concerns throughout the buying process.
- Monitor and analyze online sales performance metrics, report regularly to management, and identify opportunities for improvement.
- Train and mentor sales staff on internet sales techniques and best practices for engaging online customers.
- Stay informed about industry trends and emerging technologies, and recommend strategies and tools to enhance online sales.
Benefits
- Health, dental, and vision insurance
- Life insurance options
- Short-term and long-term disability insurance
- 401(k) plan with company match
- Paid time off and holiday leave
- Opportunities for professional development and growth
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What This Job Offers
Job Type
Full-time
Career Level
Manager
Education Level
No Education Listed
