Head of Growth Marketing

Assembled • San Francisco, CA

1d • $190,000 - $230,000

About The Position

Assembled is hiring a Head of Growth Marketing to own the qualified pipeline target and the system that produces it efficiently, in partnership with Sales. The role will help Assembled build a repeatable enterprise growth motion as the company moves upmarket, using funnel data to identify what is working, what is stalled, and where investment should go.

This is a player/coach role combining strategic direction with hands-on execution. The Head of Growth Marketing will rethink the enterprise motion end to end and collaborate with content, product marketing, customer marketing, events, and the SDR team to create focused campaigns that support both quarterly pipeline goals and longer-term growth. The role also manages and grows a GTM engineer and builds AI workflows and agents that the team adopts.

Requirements

• 8–10 years of growth or demand generation experience at B2B companies selling into enterprise.
• Experience at a company that was deliberately moving upmarket and expanding to a multi-product model during the candidate’s tenure.
• Experience building or rebuilding account-based go-to-market strategy rather than inheriting an existing model.
• Fluency with funnel data and analytical tools, including the ability to derive insight from messy data and prioritize actions.
• Breadth across paid media, website conversion, lifecycle marketing, GTM systems, and outbound.
• Experience building multi-player AI systems that the team adopted, with specific substantive examples to discuss.
• Player/coach management experience, including managing people while remaining hands-on in building plays.

Responsibilities

• Rethink the enterprise motion end to end, including account tiering, signal sources, and plays and touchpoints that convert and accelerate deals.
• Own the funnel, monitor conversion at every stage, identify consequential drop-offs, and prioritize fixes based on revenue potential.
• Build signal-based plays with the SDR pod so outbound and marketing engage the same accounts with a coordinated story and timing.
• Use paid media and website conversion as levers, assessing where spend and traffic are effective.
• Design campaigns that coordinate content, product marketing, customer marketing, and events into focused, integrated motions.
• Build AI workflows and agents for account research, list building, creative variants, and post-test analysis, and integrate lifecycle marketing into the system.
• Manage and grow the GTM engineer, partnering on decisions about which work should be handled by agents, team members, or agencies.
• Partner with Sales on pipeline creation and delivery of a qualified pipeline target.

Benefits

• Generous medical, dental, and vision benefits.
• Flexible time off.
• Monthly credits for wellness, Assembled customers, commuting, and AI tools.
• Paid parental leave.
• Catered lunches every weekday, snacks, and beverages at the San Francisco and New York offices.
• 401(k) plan enrollment.
• Stock options as part of the compensation package.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed