Growth Marketing Manager

Zilliz•Redwood City, CA

About The Position

Zilliz is seeking a technically minded Growth Marketing Manager to turn product interest into adoption and business growth. This hands-on role owns growth strategy, digital acquisition, and conversion optimization. The manager will identify opportunities, build and test landing pages, improve user journeys, and find ways to convert interested developers and businesses into active product users and qualified sales opportunities. Growth at Zilliz extends beyond traffic and lead generation, given the Milvus open-source ecosystem, Zilliz Cloud's self-service experience, and the company's consumption-based business model. The role works closely with Product Marketing, Product Management, and Sales to connect technical products with the right audiences and help them take the next step. The role focuses on acquiring high-intent audiences, running growth experiments, optimizing conversion and digital experiences, analyzing performance across the funnel, and developing behavior-based nurture and re-engagement programs. Success includes increasing meaningful product activation and growth-sourced, sales-accepted opportunities; improving conversion and progression through key journeys; and building a repeatable experimentation process that improves acquisition efficiency.

Requirements

  • 5+ years of experience in growth marketing, digital marketing, or related roles; experience in B2B SaaS or technical software companies is preferred.
  • Experience owning growth initiatives end to end, with a track record of improving acquisition, conversion, or product adoption.
  • Strong technical aptitude and the ability to understand complex software products, developer workflows, and technical audiences.
  • Hands-on experience building and optimizing landing pages, managing conversion tracking, and analyzing user journeys.
  • Strong analytical skills, with practical experience in growth experimentation, funnel analysis, and performance measurement.
  • Experience with marketing and analytics tools such as HubSpot, Google Analytics, CMS platforms, and automation solutions.
  • Comfort using AI tools and lightweight technical solutions to build, test, and launch growth initiatives independently.
  • A proactive, resourceful approach to problem-solving, with the ability to move between strategy and execution and work effectively across teams.

Nice To Haves

  • Experience with developer tools, databases, cloud infrastructure, open-source software, or AI platforms.
  • A background in software engineering, technical product management, solutions engineering, or a related technical field.
  • Working knowledge of SQL, HTML/CSS, JavaScript, APIs, or scripting for analytics and automation.
  • Experience with product-led growth, self-service SaaS, or consumption-based business models.

Responsibilities

  • Develop and execute growth strategies to attract high-intent audiences across digital channels, from individual developers to enterprise buyers.
  • Identify opportunities across the customer journey and prioritize initiatives based on their potential to improve acquisition, conversion, and product adoption.
  • Own growth experiments from planning and execution through measurement, using results to refine strategies and scale what works.
  • Build, test, and optimize landing pages and digital journeys that connect audience intent with relevant product value and clear next steps.
  • Use AI-assisted tools, CMS platforms, and automation to launch and improve digital experiences independently, without relying on engineering for every change.
  • Improve conversion across product sign-ups, demo requests, and activation journeys.
  • Collaborate with Product Marketing on messaging and Product Management on opportunities to improve the user experience and product adoption.
  • Track and analyze growth performance across acquisition, conversion, product activation, and qualified sales opportunities.
  • Identify friction and drop-off across conversion funnels, using data and experimentation to improve performance and acquisition efficiency.
  • Develop behavior-based nurture and re-engagement programs that help interested users progress toward product activation and sales engagement.

Benefits

  • Medical, dental, and vision insurance plans for employees and eligible family members.
  • Unlimited paid time off.
  • Competitive cash compensation and long-term incentive opportunities, including stock options.
  • 401(k) retirement savings plan with employer matching contributions.
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