Growth Marketing Manager Resume Example

by
Kayte Grady
Reviewed by
Trish Seidel
Last Updated
July 25, 2025

Growth Marketing Manager Resume Example:

Nathan Martinez
(233) 582-2047
linkedin.com/in/nathan-martinez
@nathan.martinez
nathan-martinez.com/my-work
Growth Marketing Manager
Seasoned Growth Marketing Manager with 8+ years of experience driving scalable user acquisition and retention strategies. Expert in data-driven decision-making, AI-powered marketing automation, and cross-channel optimization. Spearheaded initiatives that increased customer lifetime value by 45% and reduced CAC by 30%. Proven leader in building high-performance growth teams and fostering a culture of continuous experimentation and innovation.
WORK EXPERIENCE
Growth Marketing Manager
10/2023 – Present
RocketBoost Marketing
  • Spearheaded a cross-functional AI-driven personalization initiative, resulting in a 45% increase in customer lifetime value and a 30% reduction in customer acquisition costs across all digital channels.
  • Orchestrated the implementation of a cutting-edge marketing automation platform, integrating predictive analytics and machine learning algorithms, which improved campaign ROI by 78% and reduced time-to-market for new initiatives by 60%.
  • Led a team of 15 growth marketers in developing and executing a omnichannel strategy, leveraging augmented reality and voice search optimization, resulting in a 250% increase in organic traffic and a 40% boost in conversion rates.
Junior Growth Marketer
05/2021 – 09/2023
Amplify Growth
  • Pioneered a data-driven content marketing strategy utilizing natural language processing and sentiment analysis, increasing engagement rates by 85% and generating 10,000+ qualified leads per quarter.
  • Designed and implemented a blockchain-based customer loyalty program, resulting in a 65% increase in repeat purchases and a 30% uplift in average order value within the first six months.
  • Optimized the company's growth funnel through advanced A/B testing and multivariate analysis, leading to a 120% improvement in user activation rates and a 40% decrease in customer churn.
Digital Marketing Specialist
08/2019 – 04/2021
LeapForward Marketing
  • Developed and executed a comprehensive social media strategy leveraging emerging platforms and influencer partnerships, resulting in a 300% increase in brand awareness and a 50% boost in social-driven conversions.
  • Implemented a dynamic pricing model using real-time market data and competitor analysis, leading to a 25% increase in profit margins and a 15% growth in market share.
  • Launched a mobile-first customer acquisition campaign utilizing geofencing and push notifications, driving 100,000+ app downloads and achieving a 40% increase in mobile-generated revenue within three months.
SKILLS & COMPETENCIES
  • Growth Hacking Methodology
  • Performance Marketing Optimization
  • Customer Acquisition Strategy
  • Conversion Rate Optimization
  • Multi-Channel Attribution Modeling
  • Cohort Analysis
  • Customer Lifetime Value Analytics
  • Google Analytics 4
  • HubSpot Marketing Hub
  • Mixpanel
  • Facebook Ads Manager
  • AI-Powered Marketing Automation
  • Privacy-First Marketing Analytics
COURSES / CERTIFICATIONS
Education
Bachelor of Science in Marketing
2016 - 2020
Duke University
Durham, NC
  • Growth Marketing
  • Data Analytics

What makes this Growth Marketing Manager resume great

Data-driven growth wins here. Growth Marketing Managers must prove they convert insights into results, not just execute campaigns. This resume excels by highlighting achievements in AI-powered personalization, automation, and creative customer acquisition. It addresses the need for technical expertise with clear metrics and named tools. Ownership and impact are easy to understand throughout.

Growth Marketing Manager Resume Template

Contact Information
[Full Name]
[email protected] • (XXX) XXX-XXXX • linkedin.com/in/your-name • City, State
Resume Summary
Growth Marketing Manager with [X] years of experience driving user acquisition and retention through data-driven [channel types] campaigns. Expert in [marketing tools/platforms] with proven success increasing [key metric] by [percentage] at [Previous Company]. Skilled in [growth strategy] and [analytics method], adept at optimizing [funnel stage] to boost conversion rates. Seeking to leverage comprehensive growth marketing expertise to scale user base and maximize ROI through innovative, multi-channel strategies for [Target Company].
Work Experience
Most Recent Position
Job Title • Start Date • End Date
Company Name
  • Spearheaded [specific campaign type] growth strategy, leveraging [marketing tools/platforms], resulting in [X%] increase in user acquisition and [Y%] improvement in customer lifetime value within [timeframe]
  • Developed and implemented cross-channel attribution model using [analytics tool], enabling data-driven budget allocation that improved ROI by [Z%] across [number] marketing channels
Previous Position
Job Title • Start Date • End Date
Company Name
  • Optimized [specific marketing funnel stage] through implementation of [tactic/tool], reducing customer acquisition cost by [X%] while increasing conversion rates by [Y%]
  • Collaborated with [department/team] to develop personalized customer journeys, resulting in [Z%] improvement in engagement metrics and [X%] increase in repeat purchases
Resume Skills
  • Growth Strategy Development & Execution
  • [Digital Marketing Channels, e.g., SEO, SEM, Social Media]
  • [Marketing Automation Tools, e.g., HubSpot, Marketo]
  • Data-Driven Decision Making & Analytics
  • [A/B Testing & Experimentation Platforms, e.g., Optimizely, Google Optimize]
  • Customer Acquisition & Retention Strategies
  • [CRM Software, e.g., Salesforce, Zoho]
  • Content Marketing & Copywriting
  • [Industry-Specific Growth Tactics]
  • Cross-Functional Team Collaboration
  • [Technical Skills, e.g., HTML/CSS, Basic JavaScript]
  • [Specialized Marketing Certification, e.g., Google Analytics, Facebook Blueprint]
  • Certifications
    Official Certification Name
    Certification Provider • Start Date • End Date
    Official Certification Name
    Certification Provider • Start Date • End Date
    Education
    Official Degree Name
    University Name
    City, State • Start Date • End Date
    • Major: [Major Name]
    • Minor: [Minor Name]

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    Resume writing tips for Growth Marketing Managers

    CTR and impression numbers sound like solid evidence, but they don’t tell the full story. Growth Marketing Managers in 2025 must show how their efforts translate into real business growth. Use your resume to connect strategy, skills, and results with clear, measurable impact.
    • Use a precise title that combines your specialty and impact to stand out. For example, “B2B Growth Marketing Manager Driving Growth Through Email Campaigns” quickly signals your focus and the value you bring.
    • Open with a summary that highlights your years of experience and quantifies major wins. Position yourself as a strategic leader who drives growth, emphasizing the channels and results that matter most to the role.
    • Write bullet points that lead with results, not tasks. Show ownership by quantifying improvements like conversion rate increases or revenue gains tied to your campaigns, proving how your work moved the needle.
    • Highlight skills that demonstrate your ability to optimize and scale growth across channels. Focus on expertise in A/B testing, analytics, paid ads, and growth experiments that deliver measurable user acquisition and revenue impact.

    Common Responsibilities Listed on Growth Marketing Manager Resumes:

    • Develop and execute data-driven growth strategies to increase customer acquisition.
    • Leverage AI tools to optimize marketing campaigns and improve conversion rates.
    • Collaborate with product teams to align marketing initiatives with product launches.
    • Analyze customer data to identify trends and inform strategic marketing decisions.
    • Lead cross-functional teams to implement innovative growth marketing experiments.

    Growth Marketing Manager resume headline examples:

    You wear a lot of hats as a growth marketing manager, which makes it tempting to include both a headline and a target title. But just the title field is a must-have. Most Growth Marketing Manager job descriptions use a clear, specific title. Try this formula: [Specialty] + [Title] + [Impact]. Example: "B2B Growth Marketing Manager Driving Growth Through Email Campaigns"

    Strong Headlines

    Data-Driven Growth Strategist | 300% ROI Specialist | AI Marketing Expert

    Weak Headlines

    Experienced Growth Marketing Manager with Digital Skills

    Strong Headlines

    Innovative SaaS Growth Hacker | $10M ARR Achievement | Conversion Optimization Guru

    Weak Headlines

    Results-Oriented Professional Seeking Growth Marketing Position

    Strong Headlines

    Agile Marketing Leader | Cross-Channel Growth Specialist | MarTech Innovator

    Weak Headlines

    Marketing Expert with Strong Communication and Analytical Abilities
    🌟 Expert Tip

    Resume Summaries for Growth Marketing Managers

    Growth Marketing Manager work in 2025 is about strategic impact, not just task completion. Your resume summary must immediately position you as someone who drives measurable business growth, not just executes campaigns. This opening section determines whether hiring managers see you as a strategic leader or another tactical marketer. Most job descriptions require that a growth marketing manager has a certain amount of experience. That means this isn't a detail to bury. You need to make it stand out in your summary. Lead with your years of experience, quantify your biggest wins, and highlight specific growth channels you've mastered. Skip objectives unless you lack relevant experience. Align every word with their posted requirements.

    Strong Summaries

    • Results-driven Growth Marketing Manager with 7+ years of experience, specializing in SaaS and e-commerce. Increased user acquisition by 150% through innovative AI-powered campaigns and predictive analytics. Expert in growth hacking, marketing automation, and customer journey optimization.

    Weak Summaries

    • Experienced Growth Marketing Manager with a passion for driving results. Knowledgeable in various marketing channels and strategies. Skilled at working with cross-functional teams to achieve company goals and improve overall performance.

    Strong Summaries

    • Dynamic Growth Marketing Manager leveraging data-driven strategies to accelerate business expansion. Orchestrated a cross-channel campaign that generated $5M in revenue and reduced CAC by 30%. Proficient in MarTech stack integration, personalization at scale, and omnichannel marketing.

    Weak Summaries

    • Growth Marketing Manager seeking new opportunities to apply my skills and experience. Proficient in digital marketing tools and techniques. Strong communicator with the ability to develop and execute marketing campaigns that align with business objectives.

    Strong Summaries

    • Innovative Growth Marketing Manager with a track record of driving sustainable growth in competitive markets. Implemented an influencer marketing program that boosted brand awareness by 200% and increased conversions by 75%. Skilled in growth modeling, A/B testing, and marketing attribution.

    Weak Summaries

    • Dedicated Growth Marketing Manager with a proven track record of success. Experienced in implementing marketing strategies to increase brand awareness and drive customer acquisition. Committed to staying up-to-date with industry trends and best practices.

    Resume Bullet Examples for Growth Marketing Managers

    Strong Bullets

    • Spearheaded a cross-channel growth strategy that increased user acquisition by 150% and reduced CAC by 30% within 6 months

    Weak Bullets

    • Managed social media accounts and created content for various platforms

    Strong Bullets

    • Implemented AI-driven personalization across marketing touchpoints, resulting in a 45% boost in customer engagement and 25% higher LTV

    Weak Bullets

    • Assisted in developing marketing strategies to increase brand awareness

    Strong Bullets

    • Led a team of 8 to develop and execute an omnichannel campaign, driving $5M in new revenue and achieving 200% ROI

    Weak Bullets

    • Collaborated with team members on growth initiatives and attended weekly meetings

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    🌟 Expert tip

    Essential skills for Growth Marketing Managers

    Are you struggling to stand out in the competitive Growth Marketing Manager landscape? The challenge isn't just having marketing skills but demonstrating measurable growth impact across multiple channels. Employers seek candidates who can drive user acquisition, optimize conversion funnels, and scale campaigns profitably. Your expertise in A/B testing, analytics, paid advertising, and growth experimentation will determine whether you land interviews or get overlooked.

    Hard Skills

    • SEO and SEM
    • Email Marketing
    • Content Marketing
    • Social Media Advertising
    • Google Analytics
    • Conversion Rate Optimization
    • Marketing Automation
    • PPC Advertising
    • CRM Management
    • Data Analysis and Visualization
    • A/B Testing and Experimentation
    • User Acquisition and Retention

    Soft Skills

    • Leadership and Team Management
    • Communication and Presentation Skills
    • Collaboration and Cross-Functional Coordination
    • Problem Solving and Critical Thinking
    • Adaptability and Flexibility
    • Time Management and Prioritization
    • Empathy and Customer-Centric Mindset
    • Decision Making and Strategic Planning
    • Data Analysis and Interpretation
    • Creativity and Innovation
    • Active Listening and Feedback Incorporation
    • Emotional Intelligence and Relationship Building

    Resume Action Verbs for Growth Marketing Managers:

    • Strategized
    • Analyzed
    • Optimized
    • Implemented
    • Collaborated
    • Innovated
    • Experimented
    • Personalized
    • Monitored
    • Automated
    • Researched
    • Executed
    • Leveraged
    • Scaled
    • Tested
    • Iterated
    • Measured
    • Refined

    Tailor Your Growth Marketing Manager Resume to a Job Description:

    Highlight Your Growth Strategies

    Carefully examine the job description for specific growth strategies the company values, such as customer acquisition, retention, or expansion. Emphasize your experience with these strategies in your resume summary and work experience, using the same terminology. Showcase successful campaigns or initiatives with quantifiable results that align with their growth objectives.

    Showcase Cross-Functional Collaboration

    Identify any cross-functional collaboration requirements in the job posting, such as working with product, sales, or data teams. Highlight your experience in leading or participating in cross-departmental projects that drove growth. Use examples that demonstrate your ability to align marketing efforts with broader business goals and foster teamwork.

    Emphasize Data-Driven Decision Making

    Focus on the company's emphasis on data-driven marketing decisions, as mentioned in the job description. Highlight your proficiency with analytics tools and your ability to interpret data to inform marketing strategies. Provide examples of how your data-driven insights led to measurable growth, using metrics relevant to their industry.

    ChatGPT Resume Prompts for Growth Marketing Managers

    Growth Marketing Managers today juggle complex tools, evolving strategies, and higher expectations, making it harder to capture true impact with simple metrics. A ChatGPT resume writer can help translate your data and campaigns into clear stories of growth and influence. Make your achievements stand out. Use these prompts to highlight what really matters.

    Growth Marketing Manager Prompts for Resume Summaries

    1. Create a resume summary for me that highlights my experience driving user acquisition and revenue growth using data-driven strategies and AI-powered tools.
    2. Write a concise summary emphasizing my ability to optimize multi-channel campaigns and scale marketing efforts that resulted in measurable business growth.
    3. Generate a professional summary showcasing my expertise in leveraging analytics and automation to improve customer engagement and increase lifetime value.

    Growth Marketing Manager Prompts for Resume Bullets

    1. Write achievement-focused resume bullets describing how I increased conversion rates by X% through targeted A/B testing and AI-driven audience segmentation.
    2. Create measurable bullet points that explain how I used predictive analytics and machine learning tools to reduce customer acquisition cost by Y%.
    3. Generate resume bullets that detail my role in launching growth initiatives that expanded market share and boosted monthly recurring revenue by Z%.

    Growth Marketing Manager Prompts for Resume Skills

    1. List key growth marketing skills I possess, including AI tools, data analysis, and campaign optimization, tailored for a results-driven resume section.
    2. Help me create a skills section that highlights my proficiency in marketing automation platforms, customer segmentation, and performance tracking.
    3. Generate a skills list emphasizing my expertise in growth hacking techniques, cross-channel marketing, and using AI to drive strategic decisions.

    Resume FAQs for Growth Marketing Managers:

    How long should I make my Growth Marketing Manager resume?

    A Growth Marketing Manager resume should ideally be one to two pages long. This length allows you to present a comprehensive overview of your skills, experiences, and achievements without overwhelming the reader. Focus on highlighting quantifiable results and key accomplishments that demonstrate your expertise in driving growth. Use bullet points for clarity and prioritize the most relevant experiences and skills to make the best use of the space.

    What is the best way to format my Growth Marketing Manager resume?

    A hybrid resume format is ideal for Growth Marketing Managers, combining chronological and functional elements. This format allows you to showcase your career progression while emphasizing key skills and achievements. Include sections such as a summary, skills, experience, and education. Use clear headings and bullet points for readability, and tailor your content to highlight your ability to drive growth through innovative marketing strategies.

    What certifications should I include on my Growth Marketing Manager resume?

    Relevant certifications for Growth Marketing Managers include Google Analytics Certification, HubSpot Inbound Marketing, and Facebook Blueprint Certification. These certifications demonstrate your proficiency in essential tools and strategies used in growth marketing. Present certifications in a dedicated section, listing the certification name, issuing organization, and date obtained. This highlights your commitment to staying updated with industry standards and enhances your credibility.

    What are the most common mistakes to avoid on a Growth Marketing Manager resume?

    Common mistakes on Growth Marketing Manager resumes include lack of quantifiable achievements, overloading with jargon, and not tailoring the resume to the job description. Avoid these by clearly stating measurable outcomes of your marketing initiatives, using industry-specific terms judiciously, and customizing your resume for each application. Ensure overall quality by proofreading for errors and maintaining a clean, professional layout to make a strong impression.

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