Growth Marketing Manager

Amplemarket

11h

About The Position

Amplemarket is seeking a Growth Marketing Manager to drive marketing priorities into measurable growth. This role involves working directly with the co-founder and CRO, and closely with Sales, Product, and the existing Marketing team. The Growth Marketing Manager will be responsible for deciding what matters, coordinating initiatives, owning paid acquisition and organic growth, and identifying new growth opportunities. This is a hands-on role requiring comfort across paid acquisition, SEO, AEO, product marketing, and content, with a focus on bringing people together, driving execution, and measuring results. The role offers a clear path to Head of Marketing.

Requirements

5+ years of experience in Marketing, Growth, or Demand Generation, ideally in B2B SaaS.
Experience marketing to Sales and Revenue leaders.
Proven experience owning paid acquisition and SEO.
Strong product marketing and sales enablement experience.
Comfortable coordinating cross-functional teams without formal management authority.
Hands-on, analytical, and comfortable working across multiple areas of marketing, using AI and automation to improve execution.
Excellent communication skills and fluency in English.

Nice To Haves

AEO experience is a plus.

Responsibilities

Drive Marketing Growth by turning quarterly priorities into clear plans, making tradeoffs, and driving execution across the Marketing team.
Identify and test new growth opportunities across channels.
Track performance and use data to prioritize what to scale, improve, or stop.
Own targets for inbound demand: demo requests, inbound pipeline, and conversion from visitor to demo to qualified opportunity.
Own paid acquisition end-to-end, including channel strategy, budget allocation, creative testing, CAC, and payback.
Develop and execute an SEO strategy across content, technical SEO, and measuring traffic that converts.
Build our AEO (Answer Engine Optimization) strategy so Amplemarket is cited and recommended in ChatGPT and other AI answer engines.
Own positioning, messaging, and go-to-market plans for product launches in partnership with Product and Sales.
Set briefs and direction for content based on business and growth priorities.
Partner with the Content team to ensure output is relevant, high-quality, and aligned with our goals.
Coordinate with Sales, Product, Content, Design, Events, and Engineering to keep initiatives moving.
Build strong working relationships and drive progress through influence rather than formal authority.
Coordinate with sales enablement to effectively position new products, messaging, and materials in live deals.