Group Marketing Manager
About The Position
The Group Marketing Manager, Product Marketing, owns marketing strategy and commercial outcomes for Surgical Solutions product divisions and the periop sales team. The role sets category strategy, positioning, and marketing plans; leads major launches; and manages a team of product marketers. It coordinates product, sales, and specialist marketing teams to drive customer engagement, adoption, and business growth. The position partners with product divisions, sales, and marketing disciplines to align priorities, plan integrated programs, allocate budget, and assess performance. It also leads category tradeshow strategy, defines research questions, translates insights into decisions, and provides leadership updates on priorities, budgets, and plans. Management duties include overseeing programs and budgets, staffing and developing employees, assigning work, and applying organizational policies. Medline offers a competitive total rewards package, continuing education and training, and career potential in a growing worldwide organization. The anticipated annual salary range is $116,000 to $174,000; actual pay varies based on location, education, experience, skills, and abilities. The role is eligible for bonus and/or incentive pay. Benefits vary according to average weekly hours and include health insurance, life and disability insurance, 401(k) contributions, and paid time off for employees working at least 30 hours per week on average. The posting also describes an inclusive workplace and equal opportunity employment.
Requirements
- At least 5 years of experience in product marketing, marketing strategy, product management, or related roles.
- At least 2 years of people-management experience, including hiring, developing, motivating, and directing employees.
- Experience owning category marketing strategy, major launches, and budgets with measurable commercial results.
- Strong communication, project management, analytical, and cross-functional collaboration skills.
- Bachelor’s degree in Business, Marketing, or a related field.
Responsibilities
- Own category strategy and the overall marketing plan for assigned divisions, including positioning, growth priorities, and major launches, with performance measured by commercial outcomes.
- Partner with product divisions and sales to understand business priorities, customer needs, competitive dynamics, and growth opportunities.
- Set objectives and requirements for integrated programs and coordinate digital, creative, insights and analytics, training, communications, events, and brand partners, who execute within their disciplines.
- Partner with divisions and periop sales in strategic planning to align marketing priorities with business growth plans; recommend marketing budget investments and adjust allocations based on performance.
- Meet with leadership to provide updates and gain alignment on priorities, budget, and planning.
- Define research questions with the insights and analytics team and translate insights and business results into decisions that improve category performance.
- Lead a team of marketing professionals and align and manage priorities with divisions and sales.
- Own tradeshow strategy for assigned categories, including audience, story, objectives, and success measures; ensure leads are followed up and impact is measured while the events team handles execution.
- Oversee major projects, programs, and outcomes and manage budgets.
- Interpret and execute departmental and project policies; develop, recommend, and implement new or modified policies.
- Provide staff with general guidelines and parameters for their work.
- Hire, train, develop, and review staff; recommend pay increases; estimate personnel needs; assign work; manage completion dates; and ensure consistent application of organizational policies.
Benefits
- Health insurance
- Life insurance
- Disability insurance
- 401(k) contributions
- Paid time off
- Continuing education and training
- Employee Assistance Program access (for employees working less than 30 hours per week)
- Employee Resource Groups (for employees working less than 30 hours per week)
- Employee Service Corp access (for employees working less than 30 hours per week)
- Bonus and/or incentive eligibility
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What This Job Offers
Job Type
Full-time
Career Level
Manager
