Field Marketing Manager

Skiptown•Charlotte (South End & Pineville), NC
•Hybrid

About The Position

Skiptown is hiring a hands-on Field Marketing Manager to grow its Charlotte community, support its South End location, and launch its new Pineville location. This part-time, six-month contract role is based in Charlotte, North Carolina, and combines on-site community work with remote work. The role may convert to full-time based on results. The Field Marketing Manager will run Pineville’s presale campaign, including selling memberships, daycare bundles, and a founding-member offer ahead of opening day, and will plan the grand opening and preview events. The role will also attract new and repeat customers to South End through neighborhood outreach, referrals, and seasonal promotions; build local partnerships; represent Skiptown at community events; and coordinate with operations teams. The manager will track marketing results and document effective tactics in a playbook for future locations. The position reports to the Head of Marketing & Communications. Compensation is $25–$50 per hour, based on experience and skill set. The schedule is 10–20 hours per week, with some evening and weekend availability required.

Requirements

  • At least 2 years of experience in field, local, event, or community marketing.
  • A track record of grassroots marketing work that generated customers and revenue, not only awareness.
  • Based in the Charlotte area.
  • Reliable transportation.
  • Availability for some evening and weekend work.
  • Ability to work independently and take initiative.

Nice To Haves

  • Experience in pet care, hospitality, or fitness.
  • Experience launching a new location.

Responsibilities

  • Run Pineville’s presale campaign, selling memberships, daycare bundles, and a founding-member offer before opening day.
  • Plan Pineville’s grand opening and preview events.
  • Grow the South End location through neighborhood outreach, referrals, and seasonal promotions that drive new customers and repeat visits.
  • Build a local partner network that includes apartment communities, veterinary clinics, pet retailers, employers, and community groups.
  • Represent Skiptown at pop-ups, festivals, and pet-friendly events.
  • Work with location managers and the operations team on presales, events, and the Pineville opening.
  • Track and report leads, new customers, bookings, and spend.
  • Document effective presale, founding-member, and partnership tactics in a repeatable playbook for future locations.
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