Field Marketing Manager

Mitsogo•Austin, TX

27d•Hybrid

About The Position

The Field Marketing Manager will own and execute Hexnode’s regional field marketing strategy across the Americas to drive brand awareness, pipeline generation, and partner acceleration. The role works closely with sales, channel, and global marketing teams to plan and manage trade shows, executive roundtables, partner co-marketing programs, and account-based marketing initiatives. The manager will represent Hexnode at key industry events and measure campaign and event performance, return on investment, and pipeline progression.

Requirements

4–7 years of B2B SaaS field marketing or demand generation experience.
A proven track record managing multi-city events, trade shows, and partner co-marketing initiatives with measurable pipeline ROI.
Hands-on proficiency with CRM and marketing automation tools such as Salesforce, HubSpot, or Marketo.
Exceptional communication skills, with confidence hosting, presenting, and engaging enterprise IT buyers and channel executives.
Willingness to travel up to 30% across North America as required for event execution.

Nice To Haves

Experience in cybersecurity, enterprise IT, UEM/MDM, or infrastructure software is strongly preferred.

Responsibilities

Partner with US Sales and Channel Managers to plan, execute, and track regional field marketing campaigns that build marketing-influenced pipeline, including MQLs and SQOs.
Coordinate joint field activities with regional VARs, MSPs, and distribution partners and maximize co-op marketing investments.
Own the strategy, execution, and ROI of regional trade shows, roadshows, partner events, and customer roundtables, from concept through post-event lead routing.
Represent Hexnode at key industry events and engage with CISOs, IT directors, channel partners, and end customers.
Track and measure event performance, ROI, and pipeline progression using Salesforce and marketing automation platforms.