Dual-Site Leasing & Marketing Manager

The Scion Group•Harrisonburg, VA

1d•Onsite

About The Position

The Dual-Site Leasing & Marketing Manager supports customer experience, sales, and revenue goals across assigned communities. The role helps implement customer experience initiatives, fosters a customer-centric culture, develops relationships, and supports the day-to-day management of the property. It includes team leadership and coaching, property administration, facilities coordination, annual turnover planning, leasing and marketing activities, and management of promotional materials and incentives within budget. The position is based at the assigned property and works daytime business hours, with availability for up to six days per week during peak times.

Requirements

At least one year of experience working in customer service.
A customer-centric mindset.
Excellent written and verbal communication skills.
Brand awareness and marketing and leasing skills.
Strong organization and prioritization skills.
Ability and willingness to work up to six days per week when needed for management coverage.
A sensitive and supportive approach to a diverse working and living environment.
Commitment to excellence and high standards, with acute attention to detail.
Proficiency in Microsoft Office and property management systems.
Ability to work well with all levels of management.
Strong organizational, problem-solving, and analytical skills.
Ability to manage multiple complex projects with minimal guidance, prioritize effectively, and meet deadlines.
Ability to work independently and as a member of various teams.

Nice To Haves

College degree.
At least two years of customer service, sales, and/or community management experience, or an equivalent combination.
Multi-site leasing experience.

Responsibilities

Provide leadership and coaching to Experience Team Members, support staff performance, and foster a positive and productive team environment.
Assist the General Manager in ensuring onsite staff are trained and comply with Fair Housing, safety, and company policies.
Assist with planning and executing annual turnover processes, as well as move-in and move-out processes.
Inspect and report on property curb appeal and the condition and appearance of building exteriors, common areas, amenities, and apartments.
Coordinate work orders with appropriate staff to ensure requests are completed on time, residents receive necessary communication, and customer satisfaction remains high.
Monitor resident feedback about facilities and maintenance needs.
Partner with the General Manager, Assistant General Manager, and Facilities Supervisor to plan and execute annual turnover processes.
Support customer sales interactions directly and by directing team members in accordance with company standards.
Use KPIs to report trends and insights and proactively address issues.
Provide direction on sales and revenue goals and lead the team toward achieving them.
Conduct weekly market surveys and identify and recommend local marketing opportunities, messages, and materials to drive property traffic.
Oversee on-campus and in-person marketing events.
Execute social media and communication strategies across platforms to engage customers.
Manage promotional materials and property incentives in accordance with marketing and concession budgets.