Digital Marketing Manager

BIG BROTHERS BIG SISTERS OF EASTERN MISSOURI•St. Louis, MO

1d•$46,500 - $52,000•Hybrid

About The Position

Big Brothers Big Sisters of Eastern Missouri is seeking a Digital Marketing Manager to promote the organization's mission and grow its audience in the service region. The role drives and executes digital marketing through social media, email marketing, website content management, and other digital materials and deliverables. It supports agency-wide marketing and communications and collaborates with colleagues inside and outside the department. Success requires strong communication and relationship-building skills, organization and project management, and creative thinking. The position is based at the Saint Louis office, with regular remote days each week. Work hours are flexible to meet the needs of schools, team members, and community leaders and organizations. Evening and weekend work may be required. The employee must have a car, a valid driver's license, and state-required minimum automobile insurance.

Requirements

A bachelor's degree, or at least three years of demonstrated digital marketing, marketing/communications, and/or graphic design experience in place of the degree.
Demonstrated creativity in digital marketing and/or social media project management.
Proficiency in graphic design.
Knowledge of integrated marketing communications strategies and best practices.
Ability to maintain knowledge of emerging trends, best practices, tools, and strategies for social media platforms.
Strong connection with the mission of Big Brothers Big Sisters of Eastern Missouri.
Ability to work independently and collaboratively within a team.
Strong planning and organization skills.
Strong customer service and interpersonal communication skills.
Strong graphic design and written communication skills.
Proven record of meeting deadlines.
Strong cross-cultural communication skills, valuing diversity and maintaining sensitivity to the culture and demographics of the service region.
Must have a car, valid driver's license, and state-required minimum automobile insurance.
Willingness and ability to work evenings and weekends as required.

Responsibilities

Lead social media strategy and execution, including creating, scheduling, and publishing content across platforms.
Use compelling storytelling and creative approaches to produce content that supports calls to action and engagement.
Manage the social media schedule and related workflows to meet deadlines.
Monitor and report social media analytics, adjusting strategies to meet performance indicators and goals.
Coordinate email communications, distribution, and lists; compose, schedule, and audit event and other marketing communications.
Update email subscription lists and help build and send a monthly email newsletter.
Compose, review, update, and proof content for the agency website and print communications as needed.
Work with the Marketing Manager to support the creation of graphic elements.
Review internal marketing requests and develop project plans and assets.
Work with the Marketing department to capture and develop photo and video assets from agency events.

Benefits

401(k) with a 3% match per year following the first year of employment.
Business mileage reimbursement at $0.725 per mile and 100% reimbursement of out-of-office parking for business meetings and similar work.
Immediate, 100% coverage of health and dental insurance.
Life insurance and short-term and long-term disability insurance following the first 90 days of employment.
100% employer-paid daily parking in a covered garage.
Five paid vacation days after 90 days and 10 paid vacation days after one year of service.
One day of sick leave accrued per month, usable for family illnesses, with up to 30 days carryover.
Two personal days per year following the first 90 days of employment.
Annual raises based on performance, culture, and the agency's ability.
Eleven paid holidays.