Digital Marketing Manager

Slide•Westport, CT

About The Position

Slide is hiring a Digital Marketing Manager to own the strategy, development, and day-to-day execution of its digital marketing engine. The role drives top-of-funnel demand, supports event peaks, maintains momentum between tradeshows, and moves prospects from first touch to booked demo across email, social, web, and paid channels. Slide's digital foundation is early, offering the opportunity to shape its digital vision. The role works cross-functionally with Events & Community, Product, RevOps, Sales, and agency partners. The ideal candidate is data-driven, comfortable shifting between strategy and execution, and thrives in a fast-paced, ownership-oriented environment. Slide is a modern, security-first Business Continuity & Disaster Recovery (BCDR) company built exclusively for Managed Service Providers. Founded by Austin McChord, Datto's founder and former CEO, and Michael Fass, Datto's former General Counsel and Chief People Officer, Slide is led by industry veterans. Its platform was built from scratch on a clean-room code base and focuses on security, performance, and simplicity to provide MSPs with a cost-effective backup and recovery solution.

Requirements

  • At least 5 years of professional digital marketing experience.
  • Proven track record in B2B environments.
  • Proven ability to independently build and launch multi-channel campaigns from start to finish.
  • Experience using data, funnel metrics, and database hygiene to generate business insights.
  • Experience updating website landing pages and conversion paths using a CMS.
  • Strong copywriting skills and ability to write clear, direct marketing content.
  • Uses modern AI tools regularly and understands where they add leverage and where they do not.
  • Self-motivated, action-oriented, and comfortable building in a fast-paced environment.

Nice To Haves

  • SaaS, channel, or MSP experience.
  • Hands-on experience with HubSpot Marketing Hub (strongly preferred).
  • SEO and AEO experience.
  • Experience in the cybersecurity space.

Responsibilities

  • Own prospect journeys that move leads from first touch to booked demo.
  • Run multi-channel campaigns across email, landing pages, and social for product launches, events, and competitive pushes.
  • Maintain database hygiene, manage workflows, and build reports used by leadership to track lead source, funnel performance, and cost per demo.
  • Build and launch campaign landing pages and optimize conversion paths with development partners.
  • Manage ongoing website updates in the CMS, including case studies, success stories, on-page SEO, and metadata; involve development partners when needed.
  • Own promotion, registration, and follow-up for events and webinars.
  • Manage the organic LinkedIn calendar and amplify high-performing content.

Benefits

  • Comprehensive health, dental, and vision coverage.
  • Generous paid time off and holiday schedule.
  • 401(k) retirement plan.
  • Opportunities for training and professional growth.
  • Opportunity to work in a dynamic and creative environment with like-minded individuals.
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