Digital Account Manager

PLTFRM • Bentonville, AR

17d • Hybrid

About The Position

PLTFRM is hiring a Digital Account Manager to own and accelerate digital growth across the Walmart ecosystem. The role builds and executes Walmart-specific strategies spanning digital penetration, 1P and 3P channel strategy, content, advertising, site merchandising, external media, and promotions. As the digital expert on the account, the Digital Account Manager translates brand and omnichannel goals into actionable digital plans that improve visibility and conversion and drive profitable growth. The role partners closely with the Omni Sales Director to integrate digital strategy into the broader Walmart business plan.

Requirements

• 3–5+ years of experience in eCommerce, digital account management, retail, media, or digital sales.
• Hands-on experience managing Walmart.com, Walmart Marketplace, or a comparable major retail eCommerce platform.
• Strong understanding of Walmart’s digital ecosystem, including 1P and 3P Marketplace, digital shelf, site merchandising, search promotions, and retail media.
• Ability to analyze digital performance data and turn insights into actionable growth strategies.
• Strong client and stakeholder management skills, with the ability to communicate recommendations clearly and confidently.
• Highly organized and comfortable managing multiple brands, priorities, and workstreams in a fast-paced environment.
• Proactive, growth-oriented mindset with the ability to identify opportunities and drive them from insight through execution.

Nice To Haves

• Experience in eCommerce, digital account management, retail, media, or digital sales within CPG or consumer brands.

Responsibilities

• Build and execute digital strategy aligned with the overall Walmart omnichannel strategy.
• Develop digital penetration and growth plans to increase Walmart.com contribution and overall account performance.
• Build and manage 1P and 3P channel strategies, including assortment, availability, pricing, and Marketplace opportunities.
• Own content strategy and digital shelf execution, optimizing product detail pages for discoverability, conversion, and brand consistency.
• Develop on-site and off-site advertising strategies in partnership with Walmart Connect and internal media teams.
• Drive site merchandising strategy and identify opportunities to improve visibility across search, category pages, seasonal moments, and digital placements.
• Partner with marketing and media teams to activate external traffic-driving strategies.
• Build digital promotional plans aligned with Walmart retail moments, events, and brand priorities.
• Partner with the Omni Sales Director to ensure digital initiatives support the broader Walmart strategy and total omnichannel growth.
• Build and manage relationships with Walmart Marketplace, Walmart Connect/MAP, Walmart.com site merchandising and eCommerce teams, internal advertising and media teams, and cross-functional PLTFRM teams across sales, media, content, analytics, and operations.

Benefits

• Competitive salary and bonus eligibility.
• Comprehensive benefits package.
• 401K with company match.
• Unlimited PTO.
• Hybrid work environment.
• High ownership, high performance, high collaboration culture.
• Opportunity to work with leading consumer brands and shape the future of commerce.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed