Senior Digital Account Manager
About The Position
The Senior Digital Account Manager is a senior internal sales representative responsible for ideating, planning, managing, and executing digital advertising initiatives and overseeing digital ad campaigns and associated revenue for Fortune.com, both before and after sale. The role covers media plan creation, campaign setup and execution, optimization, inventory management, reporting, program retention and renewal, and resolving advertiser business issues promptly and properly. The position oversees the most complex, high-value accounts and partners with sellers and Go-To-Market teams on account strategy and growth. It also mentors Account Managers and serves as an escalation point for campaign and client issues.
Requirements
- A four-year degree; additional digital marketing or media experience may substitute for education on a year-for-year basis.
- At least 4 years of marketing, media, and/or account management experience, including digital advertising experience.
- Excellent organizational, interpersonal, and influential written and verbal communication skills.
- Ability to quickly form relationships, usually in person or by email.
- Ability to collaborate cross-functionally and exercise judgment and flexibility in balancing program requirements and milestones while keeping people and projects on schedule.
- High attention to detail.
- Strong analytical, quantitative, strategic, and solution-oriented problem-solving skills.
- Excellent grammar, spelling, and proofreading skills.
- Positive and confident disposition when responding to frequent deadlines for multiple internal and external customers.
- High proficiency in Microsoft Office products and ability to use databases.
- Excellent working knowledge of Excel, Word, PowerPoint, Outlook, and the Internet.
- Demonstrated ability to quickly build positive team relationships.
- Ability to think creatively, strategically, and tactically.
Nice To Haves
- Marketing or business degree.
- Project management experience.
Responsibilities
- Serve as the expert on digital offerings and capabilities during brainstorms and client communications.
- Respond to RFPs and work with sales and Go-To-Market teams to develop strategic media plans that meet marketing goals while managing pricing and inventory.
- Execute and implement advertising campaigns to ensure full delivery and strong performance, coordinating cross-functional teams as needed for custom elements.
- Work with Ad Operations to ensure client ads are trafficked, monitored, and optimized.
- Analyze reports and optimize campaigns to maximize performance.
- Increase client success and renew or grow revenue with existing and new business.
- Coordinate with clients and advertisers after sale to ensure timely asset delivery and campaign launch, manage performance and delivery expectations, and build rapport.
- Own a portfolio of high-value and strategic accounts, developing account plans with sales to identify growth, upsell, and renewal opportunities.
- Mentor and train Account Managers, share best practices, and serve as an escalation point for campaign and client issues.
Benefits
- 20 vacation days and 2 personal days, in addition to 11 company holidays and an honor-based sick leave policy.
- Health, dental, and vision coverage, with 90% paid for individuals and families.
- Flexible spending accounts, including Fortune contributions to an HSA.
- 401(k) plan.
- Generous parental leave.
- Dependent care, commuter, and cell phone benefits.
- Tuition reimbursement program.
- Open, inclusive, and diverse work culture.
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What This Job Offers
Job Type
Full-time
Career Level
Senior
