Content Marketing Manager

Wpromote

1d • $70,000 - $80,000 • Remote

About The Position

Wpromote is hiring a Content Marketing Manager to develop, execute, and optimize content strategies that support measurable business outcomes across organic search, AI-powered search experiences, and integrated marketing campaigns. The role partners with clients to create high-quality content that builds brand authority, improves discoverability, and supports business objectives. It collaborates across SEO, Paid Media, Social, Digital PR, Creative, and Analytics to develop data-driven strategies and use modern content workflows.

The position reports to the Director of Content Marketing. It may be performed remotely in most U.S. states, with some exclusions; Wpromote also has office hubs in Los Angeles and New York. Occasional travel is expected, likely 1–3 times per year. The role is not eligible for immigration sponsorship. The anticipated annual salary is $70,000–$80,000, with the final offer based on factors including skills, experience, education, responsibilities, market, and location.

Requirements

• 2–3 years of experience in Content Marketing, SEO Content, Editorial Strategy, or a related agency or in-house marketing role.
• Experience developing content strategies that drive measurable performance across organic search, engagement, or business objectives.
• Strong understanding of SEO fundamentals and an interest in how AI-powered search is evolving content discovery.
• Experience creating and managing website content, blogs, thought leadership, and other digital marketing assets.
• Ability to manage multiple clients, projects, and competing priorities in a fast-paced environment.
• Strong client-facing communication, presentation, and project management skills.
• Experience using marketing and analytics platforms such as Google Analytics, Google Search Console, SEMrush, Adobe Analytics, and Asana, as well as AI productivity tools such as ChatGPT or Claude.

Responsibilities

• Develop, execute, and optimize content strategies across organic search, AI-powered search experiences, and integrated marketing campaigns.
• Partner with clients to create high-quality content that builds brand authority, increases discoverability, and supports business objectives.
• Collaborate with SEO, Paid Media, Social, Digital PR, Creative, and Analytics teams on data-driven content strategies.
• Own the strategy, direction, and delivery of performance-driven creative across a portfolio of 2–5 clients, aligning work with client KPIs and channel objectives.
• Translate performance data into creative direction, including testing roadmaps, hypotheses, and iteration plans.
• Develop recurring static and video briefs based on platform best practices and performance insights, including messaging, hooks, headlines, and ad copy tailored to platform behavior, audiences, and campaign objectives.
• Partner with Media teams on testing strategy, scaling opportunities, and performance optimization.
• Work with Design and Production to develop concepts and manage timelines, budgets, and deliverables.
• Analyze creative performance across platforms and synthesize findings into actionable insights and next steps.
• Apply knowledge of Meta, TikTok, YouTube, Amazon, and Programmatic platform dynamics to inform creative strategy.
• Present creative concepts, performance insights, and strategic recommendations to clients.
• Contribute to creative testing frameworks, best practices, and ways of working across accounts.
• Identify opportunities to improve creative efficiency through tools, automation, and emerging technologies.
• Travel occasionally to client visits, team meetings, and/or events, likely 1–3 times per year.

Benefits

• Unlimited PTO
• Extended winter holiday break
• Flexible schedules
• 100% paid parental leave
• 401(k) matching
• Medical insurance
• Dental insurance
• Vision insurance
• Life insurance
• Pet insurance
• Short-term disability insurance
• Additional voluntary insurance
• Annual ClassPass credits
• Remote-first culture

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed