Content Marketing Manager

BigTime Software•Chicago, IL
•$85,000 - $100,000•Hybrid

About The Position

BigTime Software is seeking a Content Marketing Manager to own and evolve its content marketing strategy across formats and channels. Reporting directly to the Vice President, Marketing, this role supports pipeline growth, organic visibility, and sales success, while bringing the company’s narrative to life through cross-functional collaboration and AI-powered insights. The manager will develop and execute full-funnel content aligned with go-to-market priorities and business goals; manage editorial planning and content production; collaborate with Product Marketing, Demand Generation, Sales, and Customer Success; and turn complex subject matter into compelling, thought-leadership-driven narratives. The role also covers content distribution and repurposing, SEO and discoverability, performance measurement, experimentation, and the use of AI tools and applications to improve content workflows, personalization, and marketing results. BigTime Software is an AI-powered professional services platform serving more than 2,700 firms worldwide. The company is headquartered in Chicago, with offices in Chicago, Phoenix, and Poland. This is a hybrid role with onsite work approximately three days per week. The expected annual salary range is $85,000–$100,000, with potential bonus compensation.

Requirements

  • At least 5 years of content marketing experience at a B2B SaaS organization, ideally supporting multiple product lines.
  • At least 2 years managing SEO principles and optimization strategies or iterations.
  • At least 1 year of experience owning AI tools for content creation and marketing analytics.
  • Exceptional writing and editing skills, including the ability to simplify complex concepts.
  • Ability to manage multiple content projects and stakeholders in a fast-paced environment.
  • Strategic thinking, with a bias toward execution and experimentation.
  • Interest in a hybrid role with onsite work approximately three days per week.
  • Must be authorized to work in the United States.

Nice To Haves

  • Previous experience supporting the professional services industry.

Responsibilities

  • Develop and execute a scalable, full-funnel content marketing strategy aligned with go-to-market priorities and business goals.
  • Own the editorial calendar and content planning process for product launches, campaigns, and ongoing programs across digital channels.
  • Maintain consistency in brand voice, tone, and messaging.
  • Collaborate with Product Marketing, Demand Generation, Sales, and Customer Success to align content with buyer personas, product positioning, and distribution strategies.
  • Repurpose and amplify high-performing content into formats such as webinars, short-form videos, blog posts, and carousel assets for owned and paid channels.
  • Create thought-leadership content with internal subject matter experts, translating complex ideas into clear, engaging narratives.
  • Optimize content for search and discoverability using SEO best practices, keyword targeting, and technical enhancements.
  • Track and analyze content KPIs, including traffic, engagement, conversion rates, and influenced pipeline.
  • Use data-driven insights and A/B testing to refine content strategy, messaging, and formats.
  • Use AI content creation tools to streamline workflows, improve efficiency, and maintain quality at scale.
  • Explore and implement generative AI applications for audience segmentation, personalized calls to action, content personalization, and micro-targeted messaging.
  • Apply AI-driven data and insights to optimize messaging, tone, and distribution strategies through testing and performance analysis.
  • Monitor content marketing and AI trends and adapt strategies to emerging technologies and changes in digital consumption and audience behavior.

Benefits

  • Competitive salary and bonus.
  • Company-paid medical, dental, vision, disability, and life insurance benefits.
  • 401(k) with company match.
  • Hybrid work schedule with in-office work three times a week.
  • Generous time off and paid company holidays.
  • Paid parental leave.
  • Fresh fruit, snacks, cold brew coffee and tea, soda, and sparkling water.
  • Latest AI-powered technology stack and tooling.
  • Onsite gym.
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