Content Marketing Manager

Amplitude • San Francisco, CA

2d • $167,000 - $252,000

About The Position

Amplitude is seeking a hands-on individual contributor to join its Content Marketing team. The role develops content programs that connect Amplitude’s expertise and product stories to audience needs, building awareness, earning trust, and supporting demand. The manager creates content across formats and channels to help audiences understand how AI and analytics can help them build better digital products.

Working with Product Marketing, Brand, Demand Generation, Growth Marketing, Social Media, and subject-matter experts, the Content Marketing Manager develops compelling stories with a clear, distinctive point of view. The role owns content from idea through publication and activation, and uses audience engagement, conversion, and contribution to business goals to inform future work. Content may be adapted for blogs, newsletters, video, social, and collaborative formats.

Amplitude describes its culture through humility, ownership, growth mindset, and customer centricity. It offers competitive pay and benefits intended to support employees’ health and well-being.

Requirements

• At least 5 years of experience in content marketing, editorial, communications, or a related field, including experience creating content for B2B technology or SaaS audiences.
• Excellent writing and editing skills, with a portfolio demonstrating the ability to make complex topics clear, engaging, and relevant.
• Experience managing content projects from initial idea through publication, including coordinating stakeholders, feedback, and deadlines.
• Working understanding of SEO, content discovery, and distribution, including adapting content across web, email, and social channels.
• Experience using content performance data to evaluate results, identify opportunities, and inform editorial decisions.

Nice To Haves

• Strong editorial instincts and the ability to find compelling stories in technical topics, customer conversations, or data.
• Curiosity about AI, analytics, and how digital products are built, and willingness to learn topics well enough to write clearly and substantively.
• Ability to think beyond publication by considering who content serves, how audiences will find it, and what they should take away.
• Comfort interviewing executives, customers, and subject-matter experts and turning their insights into content that preserves their voice and expertise.
• Curiosity about emerging formats, creator-led media, and industry communities.

Responsibilities

• Develop and execute content programs across blog posts, thought leadership, customer stories, guides, and social content.
• Manage content projects through research, writing, editing, approvals, and publication.
• Partner with marketing teams and subject-matter experts to translate AI, analytics, and product development topics into useful, credible content for target audiences.
• Identify audience questions, emerging trends, and opportunities for original storytelling.
• Support executive and expert thought leadership by developing content that reflects their perspectives and voices.
• Plan content with Product Marketing, Demand Generation, Growth Marketing, and Social Media around audience needs and campaign goals.
• Own projects from brief through publication and activation, partnering with channel owners to reach the right audiences.
• Use engagement, conversion, and contribution to business goals to guide future content decisions.
• Develop stories with strong angles that can extend beyond the blog, adapting ideas for newsletters, video, social, and collaborative content with channel owners.
• Use AI to accelerate research, ideation, and production while maintaining originality, accuracy, and editorial quality.

Benefits

• Medical, dental, and vision insurance, with 100% employer-paid premiums for employees on select plans.
• 401(k) retirement plan with an employer match of up to 1% of eligible pay each pay period, up to $2,000 annually.
• Flexible time off and paid holidays.
• Monthly wellness stipends and monthly commuter transit/parking stipends.
• Quarterly learning and development stipends.
• New-hire home office equipment stipend.
• 12 weeks of paid parental leave.
• Carrot fertility, adoption, and surrogacy support.
• Back-up child care support.
• Mental health and wellness benefits, including no-cost employee access to Modern Health coaching and therapy sessions.
• Employee Stock Purchase Program (ESPP).
• Mentorship programs, management training, and wellness initiatives.
• Charitable giving grant and paid volunteer time off for every Ampliteer.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed