Content Marketing Manager

Arc XP • TX-TWP Remote Office, TX

8d • $74,000 - $111,000 • Remote

About The Position

Arc XP, developed by The Washington Post, is a content platform and operating system built to support growth for media companies. The Content Marketing Manager creates and activates content that helps media and publishing buyers understand Arc XP’s products, expertise, and customer outcomes. Reporting to the Global VP of Marketing, this individual contributor manages the content calendar and day-to-day content program across written, social, video, webinar, and digital channels. The role collaborates with Product Marketing, Demand Generation, Sales, Customer Success, Creative, and subject matter experts to produce useful, credible content that strengthens engagement and supports qualified pipeline.

The role manages content planning and production, writes and edits a range of marketing materials, interviews customers and experts, and coordinates internal and external contributors. It also applies SEO practices, tracks content performance, manages B2B social activity, and explores practical improvements for visibility in AI-powered search. AI-enabled tools may be used for approved research, drafting, repurposing, and production, with source validation, human review, and editorial standards maintained.

The position requires authorization to work in the United States and the ability to work remotely from the United States. The salary range is $74,000–$111,000 annually. The position may be eligible for a bonus or incentive program.

Requirements

• Bachelor’s degree or equivalent combination of education, training, and relevant experience.
• Three to five years of experience in content marketing, editorial, journalism, communications, or a related field.
• Strong writing and editing skills demonstrated through a professional portfolio.
• Experience creating content for multiple channels and formats, including web, email, social media, and longer-form assets.
• Experience managing an editorial calendar, content workflow, or content-development process.
• Working knowledge of SEO, including keyword research, on-page optimization, and performance reporting.
• Experience using web analytics and search-performance tools, such as Google Analytics and Google Search Console.
• Ability to collaborate effectively with cross-functional partners and incorporate feedback from subject matter experts.
• Ability to organize work independently, manage deadlines, and maintain high editorial standards.
• Authorization to work in the United States and ability to work remotely from the United States.

Nice To Haves

• Experience in B2B SaaS, media technology, publishing technology, or digital media.
• Experience interviewing customers and producing case studies or customer stories.
• Experience with marketing automation and CMS platforms, such as HubSpot and Webflow.
• Familiarity with answer-engine optimization, generative-engine optimization, or AI-enabled search.
• Experience creating or coordinating social, video, webinar, or basic visual-design content.
• Familiarity with the media and publishing industry.

Responsibilities

• Manage the editorial calendar and content-development workflow to deliver timely, audience-focused content aligned with marketing priorities and campaign goals.
• Write and edit short- and long-form content, including articles, web and landing-page copy, emails, customer stories, case studies, guides, and thought-leadership materials.
• Interview customers, partners, and internal subject matter experts to develop credible stories demonstrating Arc XP’s products and customer outcomes.
• Partner with Product Marketing, Demand Generation, Sales, Customer Success, and Creative to support campaigns with content that drives engagement and qualified demand.
• Coordinate freelancers, agencies, and internal contributors to maintain content quality, accuracy, consistency, and alignment with Arc XP’s brand voice.
• Conduct keyword and audience-intent research and apply on-page optimization to improve organic discoverability and conversion opportunities.
• Monitor AI-search and answer-engine trends and recommend practical content improvements to strengthen visibility with prospective buyers.
• Manage Arc XP’s B2B social-media calendar and day-to-day channel activity.
• Produce or coordinate content across formats, including short-form video, webinar materials, social assets, and basic visual content.
• Track content performance using web analytics, search tools, marketing automation, and CRM data to identify insights and improve future content investments.
• Use approved AI-enabled tools for research, drafting, repurposing, and production while maintaining source validation, human review, and editorial standards.

Benefits

• Competitive medical, dental, and vision coverage
• Company-paid pension and 401(k) match
• Three weeks of vacation and up to three weeks of paid sick leave
• Nine paid holidays and two personal days
• 20 weeks of paid parental leave for any new parent
• Robust mental health resources
• Backup care and caregiver concierge services
• Gender-affirming services
• Pet insurance
• Free Post digital subscription
• Leadership and career development program

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level