Casino Marketing Manager

Westgate Resorts•Las Vegas, NV

About The Position

The Casino Marketing Manager assists the Vice President of Casino Marketing with developing, managing, and analyzing casino programming to drive incremental revenue and increase guest satisfaction. The role handles a range of project tasks, with a strong focus on organization, communication, and reporting. It also provides operational support to the Casino Marketing team and assists Database Marketing with data extraction, analysis, and input.

Requirements

Strong organization and communication skills.
Sound understanding of Casino Marketing customer segmentation, profiles, and dynamic traits.

Nice To Haves

Knowledge of or experience creating, developing, or implementing casino promotions and offers for casino customers.
Experience with Offercraft, NRT Kiosks, OPTX, ACSC, and EBS bonusing suite.
Casino or hospitality marketing experience.
Bachelor’s Degree in Business Management, Hospitality, Marketing, or Computer Science.

Responsibilities

Manage implementation of new casino hardware and systems from start to finish.
Coordinate activities, resources, and equipment requirements.
Partner with casino senior leadership to establish project KPIs, action items, and timelines.
Analyze project risks and opportunities.
Assist with Loyalty Marketing promotional rollout and programming analysis.
Assign tasks to internal teams and schedule required resources.
Manage vendor troubleshooting for casino systems and hardware.
Create and maintain project documentation, plans, and reports.
Assist the Database Marketing team with data extraction, analysis, and data input.
Provide operational support to the Casino Marketing team as directed.