Brand + Content Manager

Forgepoint•New York, NY

5d•$120,000 - $200,000•Onsite

About The Position

This is a true 0→1 marketing role where you will own brand and content end-to-end. You will set the direction and do the work, shipping LinkedIn posts, blog articles, website copy, launch campaigns, videos, social posts, and sales collateral that tell the company's story and the customer's story. As the first dedicated marketer, you will work directly with the founders to define the company's voice and put it in front of the manufacturers they serve. This role is for a maker, not just a strategist. You will learn the manufacturing world deeply enough to write about it credibly, move fast, and use every AI tool available to punch far above your weight.

Requirements

Strong writer who can maintain a distinct, credible voice across formats.
Ability to ship high-quality content fast and independently, from idea to published.
Sense for brand and design, and care about how the work looks and reads.
Comfortable owning the whole funnel: content, brand, and the systems around them.
Care about the mission, and want to see the American manufacturing base get stronger.
Excited to work in person 5 days a week in our NYC office.
Founder and growth mindset, and use AI tooling obsessively to move faster and do more.

Nice To Haves

B2B or startup marketing experience
Experience growing a brand, audience, or newsletter from scratch
Basic design chops (Figma, Canva, or similar)
Familiarity with industrial, technical, or otherwise "unsexy" audiences

Responsibilities

Define and evolve the Forgepoint voice and category narrative across AI, software, and American manufacturing.
Create and publish exceptional content across LinkedIn, blogs, the website, video, email, launches, and other emerging channels.
Turn customer conversations, shop-floor visits, product releases, and measurable outcomes into credible stories, case studies, and campaigns.
Own the editorial calendar and distribution engine; repurpose strong ideas across formats and measure what earns attention and drives pipeline.
Build the collateral that helps sales win, including decks, one-pagers, customer stories, launch assets, and clear product messaging.
Work directly with the founders, sales, and product; use AI, design, and video tools to move from idea to polished output quickly.