Associate Brand Manager

Bob Evans Foods • New Albany, OH

11d

About The Position

About Bob Evans Farms, Inc.
For over 75 years, Bob Evans Farms has delivered delicious, quick-to-table, farm-inspired food that makes mealtime a little bit easier and a lot more delicious. We're proud to be the No. 1-selling refrigerated dinner sides, including many varieties of wholesome, feel-good favorites such as mashed potatoes and macaroni & cheese, sold in grocery stores across the country. We're also a leading producer and distributor of sausage and egg products including liquid eggs. In addition to our flagship Bob Evans® brand, our product portfolio includes Simply Potatoes®, Egg Beaters® and Owens® Sausage. Bob Evans Farms is based in Columbus, Ohio, and is owned by Post Holdings, Inc., a consumer-packaged goods holding company. For more information about Bob Evans Farms, Inc., visit www.bobevansgrocery.com.

Requirements

• Bachelor’s Degree required in Marketing or related field
• 2-4 years of experience in marketing (or relate field)
• CPG industry experience, required.
• Proficient in Microsoft Office Suite (Word, Excel, PowerPoint)
• Strong oral and written communication skills.
• Effective and focused on driving results for the organization and representing Bob Evans Farms culture and values.
• Achievement-driven with a focus on results and business performance, even when it means pushing back and challenging the status quo, albeit in a respectful manner.
• Someone who thrives in a high-energy, fast-paced, collaborative environment and who treats team members and outside partners with respect.
• Creative strategic thinker and problem solver, accustomed to working in teams.
• Must possess strong business judgment, leadership and integrity.
• Excellent organizational skills with the ability to prioritize workload.
• Strong project management skills with the ability to manage multiple projects at once.

Nice To Haves

• Master’s Degree preferred in Marketing or related field

Responsibilities

• Lead and manage projects that deliver net sales and profit growth for assigned categories.
• Operate as a steward of the brand ensuring the alignment of strategy with marketing execution and the 4 Ps of marketing (product, price, place, and promotion).
• Maintain extensive knowledge of the business to make decisions based on the unique needs of this consumer and/or the category.
• Develop monthly reporting and analysis package to inform leadership of key trends, implications, and action steps to drive business growth.
• Experienced in one or more disciplines including: consumer promotions, advertising, in-store volume drivers, and customer/shopper marketing.
• Partner extensively with cross-functional team members to ensure alignment and success.
• Prepare periodic market assessments and ROI/performance analysis to help develop selling stories, recommend actions to improve business performance and to track and measure results.
• Enable packaging graphics execution projects, including agency briefing, accuracy review, and timeline delivery.
• Excellent financial acumen, able to evaluate program performance and use learnings to forecast future results.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level