Associate Brand Manager

Campbell's • Camden, NJ

3d

About The Position

Support the growth of Pacific Broth, described as the #1 organic broth brand in America, through strong in-year execution, foundational business acumen, and the use of data and insights for continuous improvement. The role contributes to brand operations by identifying growth risks and opportunities, bringing brand strategies to life through cross-functional collaboration and disciplined execution, and maintaining a consumer-first mindset.

The Associate Brand Manager translates data into clear business narratives and recommendations, monitors competition and category dynamics, identifies near-term growth opportunities, and contributes to commercial execution and innovation initiatives. The position reports to the Brand Manager, Pacific Broth and works with the Soup & Broth category brand teams and cross-functional partners.

Requirements

• Bachelor’s degree required.
• 2+ years of brand management experience in CPG or a related industry; an MBA will count for additional experience.
• Strong analytical and problem-solving skills, including the ability to translate data into insights.
• Demonstrated ability to manage projects and collaborate cross-functionally.
• Strong communication and presentation skills.
• Proactive, curious, and growth-oriented mindset.
• Strong business and financial acumen with analytical rigor.
• Ability to manage multiple projects under tight deadlines in a dynamic environment.

Nice To Haves

• MBA preferred.
• CPG experience strongly preferred.
• Food or beverage industry experience is a plus.
• Product commercialization or Stage Gate experience is a plus.

Responsibilities

• Drive business performance by translating data into clear narratives, identifying root causes, and recommending actions to improve in-year results and prepare for future years.
• Transform ways of working through the o9 integration for demand planning and business monitoring.
• Monitor competition within the Broth category and develop forward-looking, data-driven actions.
• Build understanding of category dynamics and human behavior to inform recommendations that unlock incremental growth.
• Identify and act on near-term growth opportunities using performance analytics, competitive insights, and market trends.
• Partner cross-functionally to align plans, manage tradeoffs, and support delivery of financial and demand targets.
• Use consumer, shopper, and customer insights to identify actionable opportunities that inform in-year brand decisions and improve business performance.
• Contribute to the development and execution of innovation initiatives that strengthen the pipeline and deliver impact in market.

Benefits

• Medical, dental, short- and long-term disability, AD&D, and life insurance, with options for individuals, families, and domestic partners.
• Matching 401(k) plan with enrollment available on the first day of employment and immediate vesting.
• Unlimited sick time, paid time off, and holiday pay.
• Free access to the fitness center if working at WHQ.
• Access to on-site day care operated by Bright Horizons and a company store.
• Campbell’s Cares matches employee donations and/or volunteer activity up to $1,500 annually.
• Employee Resource Groups (ERGs).
• Wellness benefits beginning on the first day of employment.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level