Social Media Assistant Jobs

About The Position

Requirements

• Current undergraduate or graduate student at Texas A&M University.
• Strong writing, editing and proofreading skills.
• Familiarity with major social media platforms and basic analytics tools.
• Ability to balance multiple projects and meet deadlines.
• Professional verbal and interpersonal communication skills.
• Ability to work cooperatively with others.
• Must have a self-starter attitude, activate content ideas both as instructed and independently.

Nice To Haves

• Coursework or experience in communications, journalism, marketing or related fields.
• Experience with content-management tools (e.g., Hootsuite, Sprout Social) and graphic-design applications (e.g., Canva, Adobe Creative Cloud).
• Experience on social media platforms or a strong understanding of how various platforms work and effectively navigating and utilizing them.
• Understanding of AP style and accessibility best practices.
• Demonstrated creativity and an eye for visual storytelling.
• Comfortable on camera and adept at collecting and editing photos and videos.

Responsibilities

• Capture photos and videos at events and around campus to support multi-platform storytelling.
• Prepare final deliverables including captions, thumbnails, alt-text, and optimized aspect ratios.
• Maintain an organized archive of raw footage, edited files, and project assets via discussed storage needs.
• Pitch content ideas weekly that align with AgriLife priorities, campaign calendars, student life, and program stories.
• Build draft content outlines, storyboard simple shoots, and propose execution plans.
• Support implementation of recurring content series, seasonal content, and event coverage.
• Monitor platform trends, emerging formats, and best practices.
• Assess trends for brand fit, mission appropriateness, and relevance to AgriLife audiences.
• Recommend adaptable trend concepts and create test content when approved.
• Prepare posts for scheduling, ensuring accuracy, brand voice alignment, and accessibility requirements.
• Assist in publishing day-of content, live coverage, or quick-turn stories as needed.
• Follow guidelines for tone, imagery, and representation across all AgriLife units.
• All AgriLife Marketing and Communications student workers complete a semester-long project aligned with the AgriLife Marketing and Communications strategic plan, creating a small-scale campaign or initiative using the PESO model. Projects vary by role and may be implemented in real-world applications, providing portfolio-ready work.

Benefits

• All positions are security-sensitive. Applicants are subject to a criminal history investigation, and employment is contingent upon the institution’s verification of credentials and/or other information required by the institution’s procedures, including the completion of the criminal history check.