Wholesale Sales Specialist

Vera Bradley•Roanoke, IN

17h

About The Position

The Wholesale Sales Specialist is a key partner and resource for wholesale retailers, sales representatives, and internal cross-functional teams. The role combines relationship management, creative communication, sales support, and cross-functional problem-solving to deliver a strong wholesale customer experience and support brand growth. The specialist manages projects from concept through execution in a fast-paced environment. The position serves as a primary contact and brand ambassador for wholesale partners, agency representatives, and internal stakeholders; creates wholesale communications and sales-support resources; and partners with field sales representatives on account development, launches, promotions, and sales programs. In collaboration with the Wholesale Sales Operations Manager, the specialist develops sales tools, training resources, and product education materials, and supports trade shows, retailer meetings, events, and presentations. The specialist manages and merchandises the B2B website, maintains product information and brand resources, investigates and resolves issues with cross-functional teams, and identifies process and communication improvements. Responsibilities also include maintaining customer and account records, supporting order management, pricing updates, product setup, and distribution of samples and sales materials, and periodically testing software systems and business processes. The role is based in an office environment using standard office equipment, with occasional travel for retailer visits, trade shows, and company events.

Requirements

Bachelor's degree in business, Sales, Marketing, Communications, or a related field, or an equivalent combination of education and experience.
At least 2 years of experience supporting sales, account management, marketing, customer success, or related business functions.
Outstanding written, verbal, and interpersonal communication skills, with the ability to tailor messaging to diverse audiences.
Strong organizational and project management skills, with the ability to meet deadlines in a fast-paced environment.
Customer-focused mindset, natural curiosity, resourcefulness, and strong critical-thinking and problem-solving abilities.
Ability to navigate ambiguity, adapt to changing priorities, and establish credibility with internal and external partners.
Proficiency in Microsoft Office and general business systems.

Nice To Haves

Experience in a customer-facing, relationship-driven environment.
Project management experience.
Familiarity with Microsoft Dynamics (D365), MarketTime, Mailchimp, or Adobe Creative Suite.

Responsibilities

Serve as a primary point of contact and brand ambassador for wholesale partners, agency representatives, and internal stakeholders.
Create and distribute wholesale communications, including email campaigns, product updates, launch materials, and sales-support resources.
Build internal and external relationships to support timely responses, collaboration, and positive business outcomes.
Partner with field sales representatives on account development, product launches, promotional initiatives, and key sales programs.
Collaborate with the Wholesale Sales Operations Manager to develop sales tools, training resources, and product education materials.
Support trade shows, retailer meetings, special events, and product presentations as needed.
Manage and merchandise the B2B website for wholesale partners.
Maintain accurate and up-to-date product information, marketing assets, training materials, and brand resources.
Investigate issues and collaborate with Sales, Marketing, Customer Service, Product Development, and Operations to resolve obstacles.
Identify opportunities to simplify processes, improve communication, and enhance channel effectiveness.
Maintain customer records and account information, including onboarding, updates, and ongoing maintenance.
Support order management, pricing updates, product setup, and distribution of product samples and sales materials.
Periodically test software systems and business processes to support continuous improvement.

Benefits

Medical, dental, and vision plans, including HDHP/HSA and PPO medical options.
Flexible spending accounts.
Employer-provided life insurance equal to twice the associate's salary.
Accidental death and disability insurance and voluntary life insurance options.
Short-term and long-term disability coverage.
401(k) plan with company match and immediate vesting, subject to age and service requirements.
Paid time off, with up to three weeks in the first year and opportunity to earn more.
Nine paid holidays and paid bereavement leave.
Voluntary time off for community service.
Financial, physical, and mental wellness resources, including an Employee Assistance Program with no-cost unlimited telephonic counseling.
Leadership development, skill development, and career advancement opportunities.
Employee discount on Vera Bradley products.
Bonus opportunity, identity protection, legal services, pet insurance, cell phone discount, employee referral bonus, annual birthday gift, DailyPay, corporate fitness facility, and individual policies through Aflac.