Wholesale Events + Marketing Manager

Z Supply Inc.•Costa Mesa, CA

5d•$110,000 - $125,000•Hybrid

About The Position

The Wholesale Events + Marketing Manager leads Z SUPPLY’s wholesale marketing channel, partnering with the sales team to develop account-based marketing, retail, and brand strategies that drive sell-in, sell-through, and long-term growth across wholesale accounts. The role combines strategic marketing with local event programming and production, retail partnership development, and hands-on execution. It brings the brand to life through in-person events, trade shows, and activations, including occasional evening and weekend work and travel. The position leads regional wholesale activations and account-specific marketing plans; manages wholesale marketing budgets, calendars, co-op programs, assets, and performance reporting; and collaborates with sales, creative, digital, buying, merchandising, and customer service teams. The role also supports trade shows, sales meetings, showroom events, account visits, and the creation and distribution of marketing materials for wholesale partners. The role follows Z SUPPLY’s hybrid schedule: Monday through Thursday in the office and Fridays remotely, with event-related evenings, weekends, and overnight travel as needed. The position is based near the company’s offices in Costa Mesa, California. Physical demands include prolonged sitting and hand/finger dexterity, occasional standing, walking, climbing, balancing, bending, stooping, kneeling, or crawling, and occasionally lifting or moving more than 25 pounds. Work may involve occasional exposure to outdoor weather and a usually moderate noise level.

Requirements

7–9 years of sales, wholesale, and/or retail marketing experience.
Experience producing, executing, and managing local store or partner events from development through execution, including hands-on event setup.
Proficiency in Microsoft Office and/or Google Apps.
Strong verbal, written, and interpersonal communication skills, with analytical and strategic thinking.
Highly organized with careful attention to detail.
Ability to work collaboratively in a fast-paced environment.
Creative thinking and awareness of emerging marketing trends.
Excellent project management skills and flexibility to switch between multiple projects.
Ability and willingness to travel and work occasional evenings and weekends for trade shows, retail events, and account visits.
Enjoyment of a creative, high-energy environment requiring flexibility.

Nice To Haves

Bachelor’s degree in Marketing, Communications, or a related field preferred.
Experience working with a fashion brand.
Experience with Asana, Figma, and Adobe Creative Suite.
Experience managing budgets and building presentation decks.
Experience with co-op marketing funds and wholesale order management or B2B platforms.

Responsibilities

Lead planning and execution of regional wholesale activations, events, partnerships, and local market initiatives to build brand awareness, consumer engagement, and business results.
Work with cross-functional teams, regional sales representatives, and wholesale accounts to adapt broader brand strategy into locally relevant experiences and ensure consistent execution.
Manage end-to-end event execution, including venue sourcing, vendor and staffing coordination, on-site logistics, and event-day management.
Set up and break down events, arranging displays, merchandise, signage, décor, and brand materials.
Attend and support events, trade shows, sales meetings, showroom events, and account visits, including occasional evenings, weekends, and travel.
Localize brand concepts for local audiences and build relationships with local partners, venues, and vendors.
Serve as the primary contact for sales representatives and local boutiques on on-site events, and as the main contact for wholesale marketing requests and communications from sales representatives, boutique owners, buyers, and store associates.
Execute the annual wholesale marketing strategy in partnership with the sales team, integrating it with brand moments and campaigns.
Develop, manage, and execute account-specific marketing plans and activation strategies aligned with each account’s marketing calendar and brand positioning.
Manage the wholesale marketing budget, including trade shows, events, Shop Collectives, and store windows; track spending and reconcile after events.
Maintain the wholesale marketing calendar and coordinate co-op marketing programs, budgets, and projects with wholesale accounts.
Track and report initiative performance, establish and monitor KPIs for sell-through, account engagement, and marketing ROI, and use results to inform future strategies.
Develop wholesale marketing initiatives for customer prospecting and retention, including gifts with purchase, giveaways, product knowledge sessions, and annual buyer gifting.
Oversee project management and execution of wholesale and retail marketing assets using Asana and Figma.
Partner with sales and digital teams to develop line sheets, look books, and B2B e-commerce content for wholesale partners.
Coordinate creative development and production of store and digital marketing assets for seasonal launches and product stories, including windows, point-of-purchase displays, signage, campaign imagery, and product detail pages.
Identify marketing trends and propose new marketing initiatives.
Partner with the Marketing Director to develop and execute integrated strategies that promote brand awareness and wholesale growth.
Work cross-functionally with creative, sales, buying, M&D, and customer service teams to support business needs.
Monitor competitors, retail trends, and marketing best practices to inform wholesale strategy and recommendations.

Benefits

Half-day Fridays year-round.
Generous clothing discount.
Comprehensive benefits package including medical, dental, and vision insurance.
401(k) with discretionary employer match of up to $2,500.
Paid time off and paid holidays.
Paid preventative health care time off and paid birthdays.
Paid parental leave, with eligibility beginning after 1–2 years of service.
Collaborative and supportive culture focused on work/life balance, peer mentorship, community outreach, and inclusion.
Hybrid work arrangement balancing on-site collaboration with focused remote work.
Creative environment and meaningful influence on brand-building.