Marketing Events Manager

Seaman Corporation•Wooster, OH

About The Position

Seaman Corporation is seeking a Marketing Events Manager to join its Commercial team. Reporting to the Sr. Strategic Marketing Manager, this role leads the strategy, planning, and execution of events that support brand visibility, customer engagement, and commercial growth across global industrial markets. The manager oversees the company’s participation in trade shows, customer and distributor events, product launch presentations, and industry conferences, creating a consistent, professional, results-driven brand experience aligned with Seaman Corporation’s premium positioning. The ideal candidate is a hands-on events professional with strong project management skills, experience in B2B or manufacturing environments, and the ability to collaborate with Sales, Product Management, and Leadership.

Requirements

  • Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent experience.
  • 10 or more years of experience managing marketing events, trade shows, or experiential marketing.
  • Proven ability to manage multiple complex projects simultaneously with strong attention to detail.
  • Excellent organizational, communication, and cross-functional collaboration skills.
  • Experience managing budgets and negotiating with vendors.
  • Willingness to travel domestically and occasionally internationally.
  • Flexibility to work evenings or weekends as required.
  • Candidates must pass a drug test before beginning employment.

Nice To Haves

  • Experience in B2B, manufacturing, industrial, or technical markets is strongly preferred.

Responsibilities

  • Develop and execute an annual events strategy aligned with marketing and commercial objectives.
  • Plan and manage trade show participation, including booth strategy, logistics, vendor coordination, and on-site execution.
  • Lead customer, distributor, and partner events that strengthen relationships and support sales growth.
  • Collaborate with Sales, Product, and Marketing teams to align event messaging with product positioning and market priorities.
  • Manage event budgets, timelines, contracts, and external vendors, including show services, exhibit houses, and agencies.
  • Oversee booth design, signage, product displays, literature, and branded materials to ensure consistency with corporate brand standards.
  • Support product launches and market-specific initiatives through targeted event programming.
  • Coordinate internal stakeholders and event staff, including pre-event preparation and post-event follow-up.
  • Measure and report on event effectiveness, including attendance, lead quality, sales impact, and ROI.
  • Continuously evaluate and improve event processes, tools, and execution practices.
  • Perform other duties as assigned.

Benefits

  • Company performance bonus in addition to base salary.
  • Flexible work opportunities, including flexible schedules and remote work from home up to two days per week if applicable to the role.
  • Professional development opportunities, including tuition reimbursement, course training, and networking.
  • Competitive benefits package including medical, dental, vision, 401(k) with company match, paid time off, volunteer time off, and paid holidays.
  • Department outings, holiday parties, and an annual company-wide dinner.
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