VP, Growth & Alliances

dentsu•Charlotte, NY

12h•Hybrid

About The Position

The VP, Growth & Alliances supports the Creative Practice Area, spanning performance creative, media, and CRM, while leading and facilitating the agency's new business and pitch efforts. This highly visible role partners with existing clients and prospective brands to identify, pursue, and secure growth opportunities. Working closely with senior agency leaders, cross-functional teams, and client stakeholders, the VP drives revenue growth, develops go-to-market strategies, and leads pitch processes. The role routinely interfaces with SVP, EVP, and C-level dentsu leadership, as well as senior client executives, and reports to the SVP, Growth & Alliances. Dentsu's hybrid way of working combines remote flexibility with regular in-person collaboration. Employees who live within commuting distance (90 minutes) of a Headquarters or Hub Office in New York, Chicago, Detroit, or Los Angeles are generally required to work in the office 2–3 days per week, including one Team Day. Minimum in-office days may vary by office and role, and other offices may be designated as Headquarters or Hubs. Employees who do not live near an office may be designated remote, depending on role and business needs. Regardless of work location, flexibility to attend an office from time to time may be required to meet company and client needs.

Requirements

7+ years of experience managing and leading pitch processes across multiple industry categories within a creative, media, digital, or integrated marketing agency environment.
Strong understanding of the marketing function, including business drivers influencing CMO and senior marketing leader decision-making, and the ability to translate agency capabilities into compelling growth stories and win strategies.
Demonstrated success driving net-new business acquisition and organic growth opportunities within existing client relationships.
Experience supporting digital- or performance-marketing-driven campaign solutions.
Strong strategic thinking and storytelling skills, including the ability to identify trends, connect insights to business opportunities, and develop innovative growth strategies.
Curiosity and a strong understanding of consumer behavior, culture, media, and emerging marketplace trends, with an appreciation for creative excellence and performance-driven outcomes.

Responsibilities

Lead and manage new business activity across the Creative Practice Area, supporting growth initiatives from opportunity identification through pitch delivery and post-pitch follow-up.
Partner with Growth leadership to develop and execute revenue growth strategies, focusing on acquiring new clients and expanding existing relationships.
Drive the end-to-end pitch process, collaborating with creative, media, strategy, CRM, and operational teams to ensure deliverables meet timelines, objectives, and quality expectations.
Lead the development of RFP and procurement responses, partnering with agency leadership and subject matter experts to create compelling, differentiated solutions.
Maintain and evolve agency credentials, case studies, leadership biographies, and other business development materials, keeping content current, relevant, and impactful.
Conduct market, industry, competitive, and prospect research to inform pitch strategies, uncover client needs, and strengthen agency positioning.
Prepare consulting agreements, non-disclosure agreements, scopes, and new business proposals in collaboration with internal stakeholders and legal partners.