About The Position

The Visual Merchandiser contributes to an inspiring, elevated, and consistent customer experience by implementing visual standards and commercial excellence. The role executes visual, commercial, and styling curation for the store in accordance with visual and commercial guidelines, and uses trend and competitor awareness to inform, coach, upskill, and develop colleagues. The position works with Store Management and Area teams to plan workload, launch campaigns and sale activities, maintain product presentation and store standards, follow sales performance, and identify opportunities to improve customer satisfaction and sales. It also supports the team’s fashion and trend awareness, develops colleagues’ visual and commercial skills, and carries out visual and commercial execution across windows, displays, layouts, signage, lighting, navigation, and point-of-sale materials. The successful candidate is curious, creative, proactive, solution-focused, flexible, and an effective communicator. They have fashion interests and leadership skills and can apply visual and commercial experience in a dynamic store environment.

Requirements

  • Curiosity, creativity, proactivity, a solution-focused approach, flexibility, and effective communication skills.
  • Fashion interests and leadership skills, with the ability to apply visual and commercial experience in a dynamic environment.
  • Experience being solution-focused to improve product presentation and commercial execution in a store.
  • Good knowledge of visual, commercial, and operational best practices, routines, and tools.
  • Ability to manage, follow up, and act on the selling equation and weekly sales reports.

Responsibilities

  • Implement visual and commercial curation according to guidelines to contribute to the store’s OMNI customer experience.
  • Represent the H&M Brand positively during customer interactions.
  • Organize and plan workload according to the store activation plan, adapting to business needs with Store Management and the Area Visual Manager.
  • Launch and maintain global campaigns and sale activities on time and according to H&M Brand Standards.
  • Ensure garment care and stock levels, and provide allocation input to Store Management and Area teams.
  • Follow up on sales reports and KPIs, identify visual and commercial opportunities, and collaborate with Store Management on actions to meet sales targets, store goals, and budget.
  • Follow procedures, OMNI service best practices, operational routines, legal requirements, and store communications.
  • Stay current on fashion, trends, products, brands, competitors, and relevant influencers; use trend awareness and mood boards to guide styling and product presentation.
  • Share fashion, seasonal, visual, and commercial information with store colleagues and coach them to improve presentation skills.
  • Support daily routines and best practices, develop talent, onboard new colleagues, and provide visual and commercial upskilling.
  • Complete Visual Competencies and Commercial 4 All trainings, and support Sales Market and Area teams with store expansion projects as needed.
  • Execute visual and commercial styling based on the commercial calendar, allocation, activation plan, fashion trends, mood boards, and guidelines.
  • Carry out sample-picking routines, including selecting garments, accessories, and shoes, to create clear product trends and stories.
  • Execute window and in-store styling according to guidelines.
  • Maintain commercial layouts, fixtures, and product placement to support customer flow and trend stories.
  • Maintain price signs in windows and throughout the store according to guidelines and requirements.
  • Work with Facilities Management to ensure lighting is working correctly and highlights products and display forms.
  • Care for display forms and interior materials, including fixtures and fittings, with sustainability in mind.
  • Work with the Area Visual Manager to maintain store navigation according to current guidelines and layout.
  • Ensure adequate quantities of sale and other point-of-sale materials according to local routines.
  • Keep the sales floor and back of house clean, organized, and safe according to local security guidelines.

Benefits

  • Employee discount on H&M Group brands in stores and online.
  • H&M Incentive Program (HIP).
  • Medical, pharmacy, vision, and dental coverage.
  • Employee Assistance Program.
  • Vacation, wellness, holiday, and parental pay.
  • 401(k).
  • Commuter benefits.
  • Health and dependent care flexible spending accounts.
  • Additional voluntary benefits.
  • Development opportunities around the globe.
  • Access to Colleague Resource Groups and networking opportunities.
  • Paid time off, including a community day to serve the local community.
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