About The Position

As a Visual Merchandiser at H&M, you contribute to an inspiring, elevated, and consistent customer experience by implementing visual standards and commercial excellence. You execute visual, commercial, and styling curation for the store according to visual and commercial guidelines. You use trend and competitor awareness to inform colleagues, coach and develop the store team, and support a great customer experience. The role combines sales and profit support, fashion and trend awareness, team development, and visual and commercial execution. You plan and adapt your workload with store management, launch campaigns and sale activities, monitor sales performance, identify opportunities, and help improve customer satisfaction and sales results. You also maintain the store’s presentation, customer flow, displays, signage, lighting coordination, navigation, cleanliness, and safety in accordance with company guidelines and local requirements.

Requirements

  • Curious and creative, with an interest in finding inspiration.
  • Proactive, solution-focused, and flexible, with effective communication skills for achieving results across functions.
  • Fashion interests and leadership skills, with the ability to apply visual and commercial experience in a dynamic environment.
  • Experience using a solution-focused approach to improve product presentation and commercial execution in a store.
  • Good knowledge of visual, commercial, and operational best practices, routines, and tools.
  • Ability to manage, follow up, and act on the selling equation and weekly sales reports.

Responsibilities

  • Contribute to the store’s total OMNI customer experience through visual and commercial curation in line with guidelines.
  • Represent yourself and the H&M brand positively during direct customer interactions.
  • Organize and plan workload according to the store activation plan, adapting to business needs in collaboration with Store Management and the Area Visual Manager.
  • Launch and maintain global campaigns and sale activities on time according to H&M Brand Standards.
  • Ensure good garment care and stock levels, and provide allocation input to Store Management and Area teams.
  • Follow up on sales KPIs, identify and prioritize visual and commercial opportunities, and collaborate with Store Management on actions to meet sales targets, store goals, and budget.
  • Follow procedures and best practices for OMNI services, operational routines, legal requirements, and store communications.
  • Keep current with fashion, trends, styles, products, brands, competitors, and relevant influencers; use trend knowledge to anticipate customer needs and improve the in-store shopping experience.
  • Share, inspire, and educate store teams about seasonal changes, fashion trends, and relevant visual and commercial information, including price perception and in-store communication.
  • Coach and develop the store team’s visual and commercial skills and support daily routines and best practices to maintain presentation standards and customer service.
  • Develop and coach talent, provide onboarding training to new colleagues, and organize and deliver visual and commercial upskilling.
  • Complete Visual Competencies and Commercial 4 All trainings based on Regional and Sales Market learning and development goals.
  • Support Sales Market and Area teams with store expansion projects as needed.
  • Execute visual and commercial curation and styling according to the commercial calendar, allocation, activation plan, fashion trends, mood boards, and guidelines.
  • Carry out sample-picking best practices, including choosing stockroom garment quantities, accessories, and shoes to create clear trends and stories.
  • Execute window displays and styling according to guidelines to create an inspirational and commercial customer experience.
  • Maintain commercial layouts and fixtures to support customer flow and effective trend-story placement.
  • Maintain price signs in windows and throughout the store in line with global strategy and Sales Market requirements.
  • Coordinate with Facilities Management to ensure lighting works correctly and highlights products and display forms.
  • Maintain and care for display forms and interior materials, including fixtures and fittings, with sustainability in mind.
  • Coordinate with the Area Visual Manager to maintain store navigation according to the latest guidelines and store layout.
  • Ensure sufficient quantities of sale and other activity materials, including POS materials, according to local routines.
  • Keep the sales floor and back of house clean, organized, and safe according to local security guidelines.

Benefits

  • Staff discount card for H&M Group brands in stores and online, including H&M, COS, Weekday, Monki, H&M HOME, & Other Stories, ARKET, and Afound.
  • H&M Incentive Program (HIP).
  • Medical, pharmacy, vision, and dental coverage.
  • Employee Assistance Program.
  • Vacation, wellness, holiday, and parental pay.
  • 401(k).
  • Commuter benefits.
  • Health and dependent care flexible spending accounts.
  • Additional voluntary benefits.
  • Wellness and family support programs.
  • Paid leave programs and paid time off, including a community day to serve the local community.
  • Development opportunities around the globe.
  • Colleague Resource Groups and colleague networking opportunities.
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