VIP Marketing Strategy and Support Manager

Caesars Entertainment•Las Vegas, NV

About The Position

Responsible for implementing, executing, and measuring VIP ESS initiatives across the Caesars Entertainment enterprise. The Manager works collaboratively with casino marketers and operators to ensure effective execution of VIP strategies, and leads, coaches, and supports one or more direct reports. The role proactively reviews VIP business operations and market trends to identify opportunities and risks. It serves as a strategic consulting resource for on-property VIP Leadership, providing insights and recommendations to optimize performance, and directly supports the Vice President of VIP Marketing Strategy & Support to ensure alignment with regional objectives and enterprise standards. The position requires travel as needed to support business objectives and property engagements.

Requirements

At least 3 years of marketing experience.
Deep understanding of finance and performance drivers.
Three to five years of successful experience in casinos/hotels, customer service, or a host role.
Excellent interpersonal, communication, problem-solving, leadership, and analytical skills.
Systematic and process-oriented mindset focused on seamless end-to-end customer experiences.
Strategic problem-solving skills and comfort overseeing day-to-day activities.
Must be a proactive change agent.
Must be 21 years or older.

Nice To Haves

Experience with luxury brands preferred.
College degree or equivalent experience preferred.
Knowledge and experience with Microsoft Excel, Access, and PowerPoint preferred.

Responsibilities

Track customer commitments and deliverables, define data trends, and recommend changes that produce meaningful process improvements.
Manage implementation and adoption of new initiatives and policies.
Ensure tools, programs, and guidelines are used consistently across the enterprise.
Optimize revenue and efficiency through effective use of contact and service strategy.
Help define VIP segmentation by establishing sound criteria and enforcing standards.
Identify new segments and opportunities using tools and capabilities such as RTCM and SMART.
Work with leadership to create and implement goals that reward behaviors aligned with the overall strategy.
Support property-level training initiatives so team members can use tools and systems confidently and proficiently.
Manage payment and incentive processes for various VIP programs.
Manage host hiring and associated contracts.
Assist leadership in developing a financial operating plan that reflects business needs for the upcoming year.
Lead, coach, and support one or more direct reports.
Travel as needed to support business objectives and property engagements.