VP, Marketing and Growth

Securitas Security Services•Parsippany, NJ

3d•$200,000 - $250,000•Hybrid

About The Position

Securitas is seeking an innovative, commercially minded executive to lead the transformation of marketing into a scalable growth engine across North America. As a member of the Commercial Leadership Team, the Vice President, Marketing & Growth will shape marketing strategy, strengthen Securitas' market position, generate demand, enhance customer engagement, and drive measurable business results. The role works at the intersection of marketing, sales, technology, and customer experience, and leads the evolution of how Securitas engages clients, differentiates its offerings, and supports long-term growth.

Requirements

Bachelor's degree in Marketing, Business, Communications, or a related field, or equivalent experience.
Progressive leadership experience in B2B marketing, growth, commercial strategy, or related leadership roles, with a demonstrated record of driving business growth, transformation, and measurable results.
Demonstrated success developing and executing marketing strategies that deliver measurable business outcomes.
Experience leading marketing organizations in complex, multi-location or enterprise environments.
Strong knowledge of demand generation, digital marketing, marketing technology, CRM platforms, analytics, and AI-enabled marketing capabilities.
Proven success partnering with executive leadership teams to influence strategy and drive organizational results.
Exceptional communication, presentation, and relationship-building skills.
Strategic and commercially focused leadership; ability to influence across a complex, matrixed organization.
Data-driven, results-oriented approach; ability to balance long-term vision with disciplined execution.
Collaborative, adaptable, and forward-thinking approach, with a commitment to developing talent and building high-performing teams.

Nice To Haves

Experience in security services, facilities management, outsourcing, technology-enabled services, or other large-scale B2B industries.
Experience supporting national and local sales organizations.
Track record of transforming marketing functions into growth-oriented, revenue-focused organizations.
Experience building integrated go-to-market strategies across marketing, sales, and customer experience teams.

Responsibilities

Develop and execute a comprehensive marketing strategy aligned with commercial growth objectives and the long-term business vision.
Transform marketing into a measurable growth function that contributes to revenue generation, client retention, and market expansion.
Create a unified go-to-market approach aligning marketing, sales, operations, and customer experience.
Partner with executive leadership to strengthen Securitas' position as the industry's leading intelligent security partner.
Build and optimize multichannel marketing programs to increase awareness, engagement, and pipeline growth.
Develop strategies for customer acquisition, client retention, and expansion within existing accounts.
Align marketing investments with priority markets, industries, and growth opportunities in partnership with commercial leaders.
Improve marketing effectiveness through data-driven decision-making and continuous optimization.
Lead brand strategy, reputation management, public relations, thought leadership, and executive visibility initiatives.
Lead product and solution marketing to communicate Securitas' value proposition, differentiate offerings, and support revenue growth across customer segments.
Ensure consistency across client-facing communications, campaigns, and marketing channels, and develop market narratives that reinforce differentiation and value.
Lead digital marketing, website strategy, marketing automation, analytics, and performance marketing capabilities.
Use AI, automation, and emerging technologies to improve effectiveness, efficiency, and customer engagement.
Enhance marketing technology capabilities to support commercial objectives and business insights, with focus on measurable outcomes and return on investment.
Partner with Commercial, Operations, and Customer Experience leaders to strengthen customer relationships and loyalty.
Develop programs supporting retention, advocacy, cross-selling, and account growth; use customer insights and feedback to improve engagement and market responsiveness.
Create customer experiences that strengthen the customer journey and long-term partnerships.
Lead, develop, and inspire a multidisciplinary marketing team; establish goals, accountability, and performance expectations.
Foster innovation, collaboration, continuous learning, and business impact, and build marketing capabilities that support the organization as a strategic partner.